TEH Logo Study 1
The logo is done in a letter based way. The main symbol/icon is the "TEH" letters, clean and classic, customized sans serif typeface. Number "3" is seen in the negative space of the customized letter "E", just to give more sense to the name "Third Eye Holdings". For the identity, I made a secondary logo application where the icon "TEH" is placed inside a square. This square logo is placed on the upper right of every collaterals. It is also used as a favicon/website icon.