#11 It's a Logo with Symbol.
The Logo ( 40 muse.com ) communicates sofistication and style. the typo selected has a modern - tranditional message.
The Symbol (woman ) gives te idea of a mature woman, but relaxed; like if the 40's were really nice. That's way the woman is standinng in a "cool" position, looking forward, (to te right) looking to the future... carefree of the 40 years or more that she has.
Te chromatic proposal: magenta and grey. A very sofisticated, actual and female combination. It mixes up the present, the technology, the new woman with her obligations(grey)... with the feminism, fragility and vitality that is natural on them (magenta).