Logo design for Green Rubber Toys - 16/09/2021 20:56 EDT
- Durum: Pending
- Ödül: $500
- Alınan Girdiler: 26
- Kazanan: UIO Studio
PLEASE read the attached brief before entering the contest.
Logotypes that use standard fonts and clipart type icons and elements will be REJECTED IMMEDIATELY.
FOR $500 BUDGET CUSTOM WORK IS REQUIRED. I am a design professional myself offering a reasonable price and I expect a professional service in return from genuinely experienced and skilled designers. If that's you then I want to task you with this project and collaborate with you.
ALL TEMPLATES AND AUTOMATICALLY GENERATED ENTRIES WILL BE REJECTED.
-- What is the name of your business?
Green Rubber Toys
NOTE: No words should have prominence or be highlighted over any of the other words. All words should be equal in the logotype or logo mark.
-- Describe in one sentence your business/service
At Green Rubber Toys (https://www.greenrubbertoys.com/) we make environmentally friendly toys for children, using all natural rubber that is sustainably harvested.
-- If you are not a new business start-up – what are the reasons you want a new logo?
We have been in business for 15 years in the same family and are now going through a transition period to new management to refresh the business. The old logo is now quite out of date and we want to mark our new approach with fresh branding.
-- What are your business short term, medium term and long term goals?
Short: improve quality of products for existing customers and increase efficiency of production
Medium: develop new product lines and obtain new customers, particularly in developed markets
Long term: potentially diversify beyond toys to other products that contain natural latex, for example pet toys.
-- What do you want your new logo to achieve?
We want to signify a fresh start while still keeping a link to our history, as we have several large customers whom we have good relationships with that we have developed over many years. At the same time, we want to attract new customers, including higher-end multinational retailers and household brands.
-- Where will your business be publicized?
Our website, retailer websites, our social media (small at the moment, we will grow it) and at trade shows.
-- Do you have a specific idea in mind for your logo?
A ‘refresh’ of the current logo so that it’s recognisable for existing customers (eg similar shape); OR
A complete re-imagining, which could (but doesn’t have to) incorporate some or all of the following:
Green (not the old green, but more ‘Emerald’ green eg hex #008500)
Animals including dinosaurs
rubber tree and/or leaves
We are not interested in ‘toys’ icons generally that are not animals/dinosaurs. We are also not interested in Sri Lankan related imagery or ‘nature’ related imagery beyond trees and leaves.
-- Do you want to use existing brand colours or a particular range of colours?
Probably green again (eg Emeral or jewel green such as Kelly Green hex #008500) but open to suggestions.
-- Are there any colors that you do not want to use?
-- Do you have a particular font you would like to use – or ones you definitely do not want to use?
We want a logotype OR a combination logo mark (reference: https://www.creatopy.com/blog/types-of-logos-to-inspire-your-next-design/)
Eg either incorporating an animal/dinosaur into the logotype of the name of the company OR a logo mark with a symbol/icon/image and text.
We would expect the font in the logotype to therefore be custom or customised. In a logo mark we don’t have any restrictions on the font used.
-- What words should describe your logo?
Approachable, friendly, fun, modern, environmental, eco friendly, green, happy, not too detailed or busy, safe.
-- What message or emotion do you want your logo to portray?
Happy, fun, safety.
Note: we require in svg format so we can use on packaging as well as websites.
** Due to the 4000 character restriction in the website form, please see more detailed information attached.