Tweak or redesign our Food Product Labels (3 different package sizes)

  • Durum: Closed
  • Ödül: $200
  • Alınan Girdiler: 12
  • Kazanan: wickhead75

Yarışma Özeti

Our brand/label does not stand out on the shelf. We are happy with the general design but the label does not pop. Words are too small, logo is too small, What are looking for a redesign of the label/packaging but do not want to completely change the overall look of the brand:
- Product is a 4oz jar, 8oz jar, and 5oz packet of salt jar of chef salt. They come in about 12 different varieties so the labels need to be able to change with each salt.
- Brand is the San Francisco Salt Company. [url removed, login to view]
- We still want to be able to see which salt is in the bottle (so label needs to increase in size but not too bug as to hide away the salt)
- Product kind of works now except when on the shelf, from 2 feet away you can't really see what it is. It gets lost among other products and you can;t really read the label.

- We are open to all ideas, but again, we don't want something that will need us to completely s to re-brand the whole company.
- This is the site for the products: [url removed, login to view]

product 1 - shaker jar (this is our main seller and the top priority).
product 2 - chef jar
product 3 - 5oz bag

I have attached a few files to show our products but you can just mock up a couple for each size.

Tavsiye Edilen Beceriler

İşveren Geribildirimi

“Excellent quality and ideas. Wikiheads presented his ideas much better than the rest.”

Profil Görüntüsü leewilliamson70, United States.

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Genel Açıklama Panosu

  • LuisEduarte
    LuisEduarte
    • 2 yıl önce

    Please tell me your opinion for #21

    • 2 yıl önce
  • Yousra14
    Yousra14
    • 2 yıl önce

    I'll submit soon, please don't close the contest before deadline; Thank's

    • 2 yıl önce
  • jeffmunsey
    jeffmunsey
    • 2 yıl önce

    Lee, I have read your design brief and reviewed your website. I have a couple questions that will shape my submission. Are you hand applying labels or are they applied on the packaging line? Is your label printer using offset or digital production? Last, I understand your retail price points but wondered who your wholesale customers are. Are you positioning your product for specialty retail such as Bi-Rite or Sur La Table or are you working with grocers for national placement? I would like to submit something however I want to make sure it fits your business plan as opposed to just an aesthetic solution. Best Regards, Jeff

    • 2 yıl önce
    1. leewilliamson70
      Yarışma Sahibi
      • 2 yıl önce

      Hi Jeff. Label are currently hand applied, but we hope to build enough volume in the next 6 months to start using machines. Our retail products are currently sold in whole foods, draegers, lunardis. We do want to eventually go more mainstream though.

      • 2 yıl önce
  • Pedro1973
    Pedro1973
    • 2 yıl önce

    please check #15 rate and feedback thanks

    • 2 yıl önce
  • leewilliamson70
    Yarışma Sahibi
    • 2 yıl önce

    LOGO's have been added to the file list if anyone needs them.

    • 2 yıl önce
  • leewilliamson70
    Yarışma Sahibi
    • 2 yıl önce

    BIG NOTE I FORGOT: Please DO NOT change the actal "san francisco salt company" LOGO. We are keeping that. You can re-size it, but no changing how it looks. I will give product dimensions soon and also the reverse logo we sometimes use on the chef products. Thanks everyone so far...

    • 2 yıl önce
    1. wickhead75
      wickhead75
      • 2 yıl önce

      Thanks CH,we'll wait for that.

      • 2 yıl önce
    2. wickhead75
      wickhead75
      • 2 yıl önce

      It will also help us if you will rate our works so we know if we are on the right track.Thanks again!

      • 2 yıl önce
  • wickhead75
    wickhead75
    • 2 yıl önce

    Good day CH! Please provide the jar specs and the current dimensions of the label. This would help us in designing the label properly.

    • 2 yıl önce
    1. leewilliamson70
      Yarışma Sahibi
      • 2 yıl önce

      PRODUCT DIMENSIONS:Shaker Jar =

      • 2 yıl önce
    2. leewilliamson70
      Yarışma Sahibi
      • 2 yıl önce

      PRODUCT SIZES: Shaker jar = 4 inch total height from bottom of glass to top of jar. bottom to bottom of lid = 3.75 inch. Max height for the label = 2 inches. Shaker is 1 5/8 inch on each 4 sides.

      • 2 yıl önce
  • igraphicdesigner
    igraphicdesigner
    • 2 yıl önce

    Please wait for our entry.
    I am working on it.
    Thank you

    • 2 yıl önce
    1. leewilliamson70
      Yarışma Sahibi
      • 2 yıl önce

      will do. thanks.

      • 2 yıl önce
  • zahidf
    zahidf
    • 2 yıl önce

    please text me i'm product designer

    • 2 yıl önce
  • mefontaine
    mefontaine
    • 2 yıl önce

    I do a lot of labels. Love the simplicity of these current ones, but they look like bath salts. Are there more specs? Dimensions?

    • 2 yıl önce

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