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I need a performance-minded advertiser to plan and run a paid social campaign that turns prospects into students. The priority is clear: boost actual enrollments in my educational program, not just clicks or vague awareness. My audience spans adults roughly 18 – 70, so messaging and creative must resonate across life stages— from first-time university applicants to professionals seeking up-skilling. I have active pages on Facebook, Instagram and LinkedIn; those three platforms will be the heart of this campaign, with budgets allocated dynamically to whichever channel delivers the best cost-per-enrolment. Here’s what I expect you to handle: • Audience research and segmentation that maps interests, demographics and look-alike data to each platform • Full-funnel strategy, copywriting and visual ad creative (static, carousel or short-form video) • Pixel / Conversion API setup and event tracking to measure completed application forms and confirmed enrollments • Ongoing optimisation—A/B testing, bid adjustments, creative refreshes—and clear weekly reporting on spend, CPL and ROAS Success will be measured by a month-over-month lift in qualified applications and confirmed student seats. If you have a proven track record of delivering enrolment growth through Facebook Ads Manager, Instagram placements and LinkedIn Campaign Manager, let’s get started.
Project ID: 40687233
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43 freelancers are bidding on average $879 USD for this job

With over a decade of experience in digital marketing, particularly PPC and social media advertising, I am confident that my team at Marketing for Greatness is perfectly equipped to tackle your enrollment-oriented campaign. Not only are we Google Ads and Facebook Blueprint certified, but as a Preferred Digital Marketer on Freelancer, we belong to the top 1% of talent on the platform. This reputation stems from our unwavering commitment to data-driven strategies and paramount ROI. Our expertise doesn't just lie within ad creation and management, but also in audience research and segmentation. We understand the importance of resonating with every age group within your target audience, and we have a knack for crafting precise messaging that conveys your educational program's value through ads designed for Facebook, Instagram, and LinkedIn. We are well-acquainted with the dynamic nature of ads, which is why our ongoing optimization skills are second-to-none. We're adept at A/B testing, bid adjustment, and providing refreshed creative ideas when needed - all while ensuring full transparency with clear weekly reporting. Let us help boost qualified applications and secure confirmed student seats month-by-month by leveraging our vast experience in driving enrollments through successful campaigns via Facebook Ads Manager, Instagram placements, and LinkedIn Campaign Manager.
$1,125 USD in 7 days
7.5
7.5

I can help you build and manage a performance-focused paid social campaign designed to generate qualified applications and confirmed student enrollments, not just clicks or impressions. I’ll handle audience research, segmentation, full-funnel strategy, ad copy, and creative for Facebook, Instagram, and LinkedIn. I can also set up Pixel, Conversion API, and conversion tracking for application forms and enrollments. Through ongoing A/B testing, budget optimization, creative refreshes, and weekly reporting, I’ll focus on improving CPL, ROAS, qualified leads, and ultimately confirmed student seats. My approach is data-driven and focused on measurable enrollment growth.
$1,000 USD in 30 days
7.2
7.2

Hello, I would love to bid on this project as Meta and LinkedIn Ads are my fields of expertise. Working for advertising agencies for the last 15+ years has given me the know-how of growing brands both large and small through various digital channels. I also have a lot of enrollment type client experience. My skills specifically lie in Google, Meta, and LinkedIn Ads, SEO, digital strategy, lead generation, and analytics. I have looked at your ask and it seems that you are looking to drive more enrollment leads through ads. I can certainly be of assistance there. If you can please give me some more details about the scope of the project and about your company, it will give me more direction about what sort of custom growth plan you will need. It is my hope that we can work together where I can deliver the results you are looking for. Thank you, Kirill
$1,000 USD in 7 days
6.8
6.8

If the goal is actual student enrollments, the campaign needs to be optimized around completed applications and seat confirmations, not vanity traffic metrics. With such a wide age range, the weak point is usually messaging relevance, so I’d break this into clear audience segments and test different hooks for school applicants, career switchers, and professionals seeking advancement. That gives us a cleaner path to lower CPL and stronger enrolment intent. I’ve worked on paid campaigns that required platform-by-platform audience planning, ad copy, creative direction, tracking setup, and weekly optimization rather than simple ad boosting. Meta placements and LinkedIn serve different stages of the funnel, so I’d treat them differently and let spend move toward the best cost-per-enrollment once enough signal comes in. A good first month here depends a lot on what tracking and creative assets already exist. - Do you have past campaign data from Facebook, Instagram, or LinkedIn that we can use for lookalikes and exclusions? - Is short-form video already available, or would you want this campaign to begin with static/carousel creative first? - What is your current average application-to-enrollment conversion rate, if you’re tracking it?
$750 USD in 7 days
6.1
6.1

✅ Hello, You need paid social for an education program on Facebook, Instagram and LinkedIn, measured by applications and confirmed seats, not clicks. We’d start with Pixel/CAPI/GTM and clean events for form submits and enrolments, then shift budget by cost-per-enrolment across 18–70 segments. - Set tracking first: Pixel/CAPI, GTM, form submit and enrolment events. - Map audiences by life stage, intent, lookalikes and exclusions. - Split-test static, carousel and short video creatives by message angle. - Build retargeting funnel and weekly reports on spend, CPL, CPE, ROAS. Webcapitan is a Ukraine-based studio with 8+ years and 5★ across 580+ reviews. What is your monthly ad spend across Facebook, Instagram and LinkedIn? Is Pixel/CAPI/GTM set up, and is the first event form submit or confirmed enrolment? Please let me know your thoughts. Looking forward, Roman
$930 USD in 6 days
5.6
5.6

Hi, I'm Javier, a paid social specialist with 9+ years in lead generation, and since your KPI is enrolments (not clicks), we're aligned: I optimise toward completed applications and confirmed seats, not vanity metrics. Your 18-70 audience is really several audiences, so I wouldn't run them as one: I'd segment by life stage (first-time applicants vs professionals up-skilling), each with its own angle, Meta for broad reach and younger applicants, LinkedIn for the professional up-skilling segment where targeting by role and industry converts. Before spending, I verify the Pixel and Conversion API so applications and confirmed enrolments track accurately, then A/B test angles, adjust bids and shift budget to whichever channel delivers the best cost per enrolment. On creative, I handle copy and concepts directly; for short-form video I work with your assets or my team. Weekly reporting on spend, CPL and ROAS. Meta and LinkedIn certified, 5.0/24 projects. Happy to talk. Best, Javier
$875 USD in 30 days
4.9
4.9

You already have a clear goal, defined platforms, and the right focus on measuring actual enrollments rather than just clicks. One thing worth considering is how differently people within the 18–70 age range may respond to the program. A first-time university applicant, for example, may need a completely different message from a professional looking to upskill. Those differences could also affect whether Facebook, Instagram, or LinkedIn receives more of the budget. Rather than splitting the budget evenly from the start, I’d be interested in testing which audience and platform combinations are actually producing qualified applications and confirmed enrollments, then shifting more budget toward what is working. Before mapping that out, what type of educational program are you promoting, and roughly how much of the campaign budget is available for ad spend versus creative and campaign management? Feel free to message me with a little more about the program and enrollment process. I’d be happy to discuss how the campaign could be structured around the audiences most likely to enroll. Nuel.
$875 USD in 7 days
4.3
4.3

Hi, I’d be a strong fit with 7+ years of experience in performance marketing, focused on turning paid social traffic into qualified leads, applications, and customers rather than vanity metrics. For your education program, I’d build a full-funnel campaign across Facebook, Instagram and LinkedIn, with audience segmentation based on age, interests, career stage, education goals and platform-specific intent. I’ll develop the ad strategy, copy and creatives across static, carousel and short-form video formats, tailored to different student personas. I’ll also handle Meta Pixel, Conversion API and event tracking, with application forms and confirmed enrollments tracked as key conversion events. Campaigns will be continuously optimised through A/B testing, creative rotation, audience refinement, budget allocation and bid adjustments based on actual cost-per-enrollment. You’ll receive clear weekly reporting covering spend, CPL, conversion rates, qualified applications, enrollment performance and ROAS, with budgets shifted toward the platforms and audiences producing the strongest outcomes. My focus is simple: more qualified applications and more confirmed student seats. I’d be happy to discuss your program, current funnel and enrollment targets.
$1,000 USD in 60 days
4.2
4.2

Hi, I can help you run this campaign with one main goal: getting more students enrolled, not just generating cheap clicks. I’ll handle targeting, ad creatives/copy, tracking, testing, and ongoing optimisation across Facebook, Instagram, and LinkedIn, with the budget focused on what actually brings applications and enrollments. I’m available to start right away and would be happy to discuss your current program, budget, and enrollment targets.
$1,125 USD in 7 days
3.1
3.1

Montclair, United States
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Member since Sep 2, 2026
$250-750 USD
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$250-750 USD
$10-30 USD
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$8-15 USD / hour
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