For my management class i need to finish "bad news message assignment" by June 1st
Bad News Message Assignment
This assignment is to be done in full letter or memo format (depending on which is needed) and is due on the date indicated on your course outline. Please make up any extra details you need, within reason. Remember that bad news messages have two purposes: to state the bad news and to create/retain/repair/improve a business relationship.
Option 1: Turning Down an Idea
You are the regional manager of Crocodile Cola, a leading soft drink manufacturer. You recently received a letter from Bob Billings, owner of the Big Bob’s Burger Bar chain. He wants to set up a summer promotion to offer a Big Bite Burger and a 12 ounce Croc-a-Cola, for $1.99. The offer would run for the next six months. He is willing to absorb the loss on the burger if Crocodile Cola will sell him the syrup at a 50% discount. He figures it would be a great promotion for both companies. You have looked at his offer and concluded that it just isn’t worth it for a variety of reasons, but primarily because you would take too much of a loss on the syrup and your current advertising budget is already spent. You do want to keep this business relationship positive, however. Write to him and turn down his request.
Option 2: Refusing a Claim
You are the manager of Ace Uniform Company. You made 300 uniforms for the D-Bug Exterminating company. The uniforms looked great: snow-white jumpsuit-style coveralls, with D-Bug’s logo sewn on the back (a dying cockroach circled by the company’s name in red).
You have received an angry letter from the company, demanding the money back ($12,800). Apparently, the red of the logo turned the jumpsuits pink when they were washed. However, you didn’t supply the logos--your equipment doesn’t sew in colour, only black. When D-Bug requested the new logo, you suggested that if they could provide you with the printed colour logo, you would sew them on, which you did. So, you don’t feel responsible for this problem. You are willing to sell him new uniforms at an 18% discount, if he will supply you with new, colour-fast logos, but that is as far as you are willing to go. Write to him and explain, but keep in mind that you want to continue doing business with this company in the future—your biggest client so far.
Please see attached files for examples.