In the past we did a lot of contract work for enterprise customers. We provided software test automation & management services for big corporate software packages. Our name is Kelitek (the founder has a surname of Kelly), visit [url removed, login to view] The name sounds very 2000's and not very reflective of the new target market we are now servicing.
Shifting from enterprise to now small/medium business, we are trying to create a new "standout, cool and fun" look.
Our new services portfolio includes the implementation, integration and training of cloud software - which are typically add-ons to Xero Accounting.
For more information on what this is, check out [url removed, login to view]
We would like to be #1 Xero cloud integrator in Supply Chain which covers Inventory & Warehouse Management, Order Management, Point-of-Sale, eCommerce, and many others. The cloud software we implement is typically used by young entrepreneurs and small business owners; the target audience is the 30 - 45 year old age business owner that runs a business in light manufacturing, distribution, wholesale and sometimes retail trade.
We are changing our name to Coconut Consulting. We need a blog post announcing why we are changing our name and re-branding.
Example Headline: Kelitek has gone (Coco)nuts!
Why Coconut Consulting? We feel we share many of the same values as the coconut. The coconut is known for its great versatility; different from any other fruits (our competitors); is widely used for many purposes (the wide range of Xero add-on we cover); decorative (we make our clients look good); healthy & refreshing; relaxing (easy to deal with); the key ingredient in many products (an important stakeholder in your project team); and sometimes a bit nutty (fun).