Good day, I require a professional Press Release for a new startup ([url removed, login to view]). This is a new comprehensive online appointment booking application that pledges to reduce customer no-show rates. The site, like no other features comprehensive appointment booking, email reminders, multi-locations, custom colours and branding, appointment activity logging and even the ability for the system to remind customers by SMS text messages and the customers can confirm or cancel their appointment by reply text.
The Press Release must be in Canadian English, professionally drafted and targeted towards local media outlets. This should be approximately 650-1000 words, contain quite a few very descriptive links. It needs to include special formatting within the body of the release, whether it be bold, italics, underlining as well as an embedded image. It should include a subheadline, the company name used in the headline and encouraged social sharing or engagement within the body of the release, specifically Facebook and Twitter.