We would like to work with someone to help us write one-page customer success stories that are authored in InDesign. Each success story/ case study is about 460-500 words and we already have an existing template and structure in place.
These case studies typically include a quote, and a few pictures that we will also provide.
Please provide writing example that would be relevant to this type of project please. I need someone who has done case studies or marketing for technology companies prior. I do not want to have to hire a copywriter so I need someone who can take a recorded interview and write a short narrative.
Technical skills- We do our success stories in Adobe In-Design within a template so while you can do the writing in any technology you want, you will need to be able to paste and modify the layout to fit your text content.
A typical case study is broken down with
A customer summary that you will get- Typically extracted from corporate website
Highlight the business problem
Highlight the solution to the problem whihc is a summary of the software solution what was the benefit to solving the problem
Then a result- and how did the technology help lead to a solution
We conduct the interviews online and ask the right questions about what the customer did. You will take the records to extract a summary for each section.
The idea is you will take the audio recording and formulate a first draft case study.
Then the first draft is submitted to our internal marketing who will review and pass to customer for initial feedback
The custmer will return at least 2 rounds of redline edits that you can make directly inside of indesign