I hope you are well since we last communicated back in July when you delivered work for the Rugby draw. As mentioned back then I would come back to you regarding some design work for another one of my companies. We are creating a new mobile application comprising of a mobile ordering and payment application which will enable merchants (bars, clubs and venues) to provide their clients with a convenient, secure and interactive method to order and pay for their drinks, food and services. We initially looked into this over 12 months ago and due to other work commitments put it on hold. At the time we were considering the name mZap and got some logos designed which are attached. Following a decision in the past month to revisit this project we are looking at the branding and logos afresh. We have not fully decided on the application name, it is between; mZap, QUJUMPER or quezap.
The logo vision should compliment and reflect core business value and mission statement, i.e. Revolutionary, Innovative, Trusted, Modern, Efficient, Convenient.
Your brief would be to provide some thoughts into the names and provide a fresh perspective which may help us reach a decision on the final name. Secondly review the previous logos we had for mZap last year and provide yours views on how these could be enhanced. The view at the moment with the team is that we may need to take a totally fresh approach and do a new design to get the mission and app name across.
If you could provide some initial thoughts and questions and also a quote for the work involved.