Logo & Product Design for Sauna Bucket Hat – “Sauny” Wellness Brand

Project Title: Logo & Product Design for Sauna Bucket Hat – “Sauny” Wellness Brand ⸻ About the Brand Sauny is a new wellness apparel and lifestyle brand, starting with an innovative sauna bucket hat as our flagship product. The hat is designed with insulated layers to keep the head cool during sauna sessions, allowing for longer and more comfortable use. Our brand aesthetic is minimalist, premium, and inspired by warm, organic tones (beige, brown, cream, black). ⸻ What We Need We are looking for a talented designer to create: 1. Brand Logo – Minimalist and versatile for use on products, packaging, and digital media. 2. Product Design Mockup – A clear visual representation of the sauna bucket hat, including material layers and style elements. 3. Colour Scheme – Finalised tones for product variations (3 colourways). 4. Small 3D Logo Placement – On the front of the hat (embroidery or patch style) and a discreet QR code location under the brim. ⸻ Logo Design Requirements • Minimalist, clean, and modern. • Gender-neutral style. • Works in single colour (for embroidery) and full colour (for digital/packaging). • Must look good at small scale (e.g., 3D embroidery on hat). • Inspiration: Aesop, Patagonia, Lululemon minimalism. ⸻ Product Design Requirements • Hat Structure: 1. Exterior – Breathable cotton fabric. 2. Middle Layer – Felted wool insulation (traditional sauna hat material). 3. Interior Lining – Terry towel for comfort and sweat absorption. • Colour Variants: • Sand Beige • Charcoal Black • Oatmeal Brown • Sizes: S/M & L/XL (unisex). • Brand Placement: Small 3D embroidered/patch logo at the front. • Extra Detail: QR code printed or sewn under the brim linking to brand website. ⸻ Deliverables 1. Logo Files (AI, EPS, PNG, JPG, SVG) – Full colour and single colour versions. 2. Hat Design Mockups – Front, side, top views in all 3 colours. 3. Layer Cutaway Illustration – Showing the 3-layer insulation structure. 4. Pantone / Colour Codes for all product colours. 5. Typography Recommendations for brand consistency. ⸻ Style Inspiration • Minimalist + Premium Feel – think Scandinavian design aesthetics. • Warm, Organic Tones – beige, cream, muted brown, black. • Examples: Aesop branding, Lululemon simplicity, Patagonia outdoor authenticity. ⸻ Budget & Timeline • Budget: $200–$500 AUD (depending on experience and portfolio). • Timeline: Initial concepts within 7 days, final files within 14 days. ⸻ What to Include in Your Proposal • Portfolio of similar work (preferably in apparel, lifestyle, or wellness brands). • Understanding of minimalist and premium design. • Ability to provide both logo and product mockups. • Experience with embroidery/print-ready logo formats is a plus. ⸻ If you nail this, there’s potential for ongoing design work — robes, towels, packaging, and future Sauny products.

Project ID: 39689514