Performance Marketer for Growth-oriented Strategy

@A1Ranking

Dear Client, I am Firoz, a seasoned digital marketing expert with over 7 years of hands-on experience specializing in SEO, Google Ads, and Meta Ads. I have successfully managed campaigns for lifestyle and events brands, consistently achieving efficient CPL, CPA, and strong ROAS by merging creative strategy with rigorous data analysis. One recent campaign I led for a premium events client operated on a monthly ad budget of ₹1,25,000, delivering a CPL of ₹350 and a ROAS of 6.5 through targeted Meta and Google Search campaigns. Key to success was continuous funnel optimization and A/B testing of creatives aligned with audience behavior. Upon reviewing Binge n Bash, I propose a 30-day campaign focused on a “Celebrate Your Moment” theme targeting users ready to book social experiences, utilizing dynamic retargeting from Instagram engagement to WhatsApp inquiries, enhancing conversion velocity. My first 30-day plan includes: - Audit of current campaigns and funnel analytics - Structured A/B testing of creatives and messaging - Setup of live performance dashboard with transparent KPIs - Weekly performance reviews and iterative optimizations - Strategic scaling of winning ads within your ad spend I offer proactive communication, complete ownership, and accountability as your dedicated growth partner. I look forward to driving measurable results for Binge n Bash. Best regards, Firoz

@sanket99799

Hi Nitin, I’m Sanket. I work as a performance marketer focused on turning ad spend into actual bookings, especially for experience-driven brands. I’ve reviewed your concept. Binge n Bash has strong visual appeal, so the opportunity is less about awareness and more about converting intent through the funnel (DM → WhatsApp → booking). 1. Past campaign (events/lifestyle): Budget: ₹1.2L/month Result: CPL reduced from ₹320 → ₹140 ROAS: ~3.2x What worked: UGC-style creatives + urgency offers + strong retargeting funnel 2. Campaign idea (first 30 days): “Plan a surprise they’ll never forget” Reels showing proposal/birthday reactions + pricing hook + limited slots CTA Objective: drive DMs → WhatsApp → fast conversion 3. First 30-day plan: Week 1: Audit + pixel + funnel fixes (DM/WhatsApp flow) Week 2: Launch 3–5 creative angles (proposal, birthday, couple experience) Week 3: Optimize CPL + build retargeting (engagers, viewers, site visitors) Week 4: Scale winning creatives + improve conversion flow I’ll handle Meta + Google with a focus on CPL, booking rate, and ROAS, not just leads. I work hands-on, test fast, and optimize based on real data. If you’re looking for someone who takes ownership and treats this like a growth system, I’d be glad to work with you. Sanket

@pallavbansal2

Hello, Your focus on owning the performance marketing strategy while maintaining clarity and accountability is spot-on for accelerating Binge n Bash's growth in a competitive events landscape. With your diverse offerings, optimizing the funnel from direct messages to WhatsApp and bookings will be critical for maximizing conversions. In the first 30 days, I would prioritize establishing a robust tracking system to measure CPL and CPA effectively. This data-driven approach will enable us to iterate on campaigns based on real performance metrics. For our initial campaign idea, I suggest launching a targeted Facebook ad highlighting exclusive birthday packages, utilizing customer testimonials and dynamic creatives to drive engagement. In line with your request, I’m prepared to share a case study of a successful campaign I've executed in the lifestyle sector, complete with budget details and performance metrics. Additionally, I’ll outline my first 30-day plan in detail for your review. Are you currently focusing more on increasing brand awareness or driving immediate bookings through paid ads?

@letswork92

Hello Nitin, I understand that Binge n Bash is looking to elevate its performance marketing strategy, focusing on optimizing customer funnels and driving growth through paid ads. With 12+ years of experience in digital marketing, I have successfully worked with lifestyle and events brands to achieve substantial results. In my recent campaign for a similar brand, I managed a budget of ₹1.2L, achieving a CPL of ₹150 and an ROAS of 5.2 by leveraging targeted ads on Meta and Google. My proactive approach involves continuous testing—using analytics tools like Firebase to monitor user engagement and funnel performance closely. For the first 30 days, I would propose testing a campaign focused on exclusive offers for private theatre experiences, utilizing video content across social channels to drive immediate bookings. Could you share what specific KPIs you’d like to prioritize in our initial campaign? Looking forward to collaborating on this growth journey! Best, [Your Name]

@aryangupta80821

Hi Nitin, I reviewed your site and booking flow before writing this. Strong social proof, clear entry price, emotional product , the leak is likely in the DM , WhatsApp , booking drop-off. 1. CAMPAIGN I'VE RUN B2B brand | ₹40k/month budget CPL dropped 34% by week 6 through creative iteration + intent-stage audience splits. 2. FIRST IDEA FOR BINGE N BASH "Surprise Them" Meta campaign — Hyderabad, age 22–35, interests: anniversaries, date nights, birthdays. Angle: UGC-style surprise/proposal video (not polished ads — authenticity converts better here). CTA: "Check availability" → WhatsApp → book. One step, not two. A/B test vs. price-led creative ("From ₹1,499") in week 1 before scaling. 3. FIRST 30 DAYS Week 1 , Audit ad account, pixel health, WhatsApp funnel drop-off. Week 2 , Launch 3-4 Meta creatives (awareness + retargeting split) + Google Search for "private theatre Hyderabad". Week 3 , Kill underperformers, scale winners, tighten WhatsApp flow. Week 4 , Dashboard review + Month 2 scaling plan with ROAS targets. Hands-on, proactive, and I flag issues before you ask. Ready for a quick call this week. Aryan

@nakshatrasaha

Hi Nitin, This aligns perfectly with how I approach performance marketing—focused on revenue, not just ads. I reviewed your funnel (DM → WhatsApp → booking), and the biggest opportunity is improving conversion between intent and booking. I’d focus on both ads + funnel together. Approach: • Segment campaigns by intent (birthdays, proposals, group events) • Test multiple creatives (UGC-style, emotional hooks, urgency-based offers) • Strong retargeting (engagers, video viewers, WhatsApp clickers) Funnel Optimization: • Improve WhatsApp scripts for faster conversions • Add quick replies + structured responses • Track drop-offs and optimize each step Past Campaign (Events Brand): Budget: ₹1.2L/month CPL: ₹40–₹60 | CPA: ₹300–₹400 | ROAS: 3–4.5x What worked: UGC creatives + occasion-based targeting + fast response handling 30-Day Plan: Week 1: Audit + tracking setup Week 2–3: Creative & campaign testing Week 4: Scale winning ads + optimize CPA Campaign Idea: “Plan Your Surprise in 60 Seconds” → Reel → WhatsApp with pre-filled intent → quick close I follow a transparent, data-driven approach with weekly reviews and clear reporting. I also work with a team that handles creatives + funnels + tech, so scaling won’t be limited. If you’re looking for a growth partner, not just an ads operator, let’s connect.

@digitalinfusive

Hi Nitin, Binge n Bash offers a unique, high-intent service that thrives on visual storytelling. As a performance marketer and full-stack specialist, I focus on building high-conversion funnels that bridge the gap between "scrolling" and "celebrating." I’ve managed budgets similar to yours, consistently optimizing for the high-intent WhatsApp/DM conversion path you require. 1. Past Campaign Success (Events/Hospitality) Industry: Luxury Boutique Stay & Private Experiences. Budget: ₹1.2L/month. Results: Reduced CPL from ₹180 to ₹65; achieved a 4.2x ROAS on direct bookings. What Worked: Using "Social Proof" video ads (UGC style) coupled with a Meta Lead Form that triggered an automated WhatsApp catalog. This reduced friction for users who wanted pricing instantly. 2. First 30-Day Plan Week 1 (Audit & Infrastructure): Full audit of your Meta Pixel/API, setting up custom audiences (Website visitors/IG engagers), and implementing a live Looker Studio dashboard for real-time transparency. Week 2 (The Alpha Test): Launching 3 creative buckets (Occasion-based, Price-led, and Aesthetic-led) to identify which hook drives the lowest CPA. Week 3 (Optimization): Aggressively shifting budget to winning creatives and refining the Meta-to-WhatsApp automation to ensure 0% lead leakage. Week 4 (Scaling & Reporting): Scaling the top-performing audience by 20% and presenting our first monthly growth review. Best regards, Abhishek Bhadauria