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Project: Meta Pixel & Conversions API Fix — Nouracare (Shopify) Background Nouracare is a Shopify store selling postpartum wellness ritual sets. We have a Meta pixel (ID: 2391460904627576) installed with Conversions API connected through the Shopify Facebook & Instagram channel. What's working: PageView — Browser + Server, 7.0/10 match quality ViewContent — Browser + Server, 7.4/10 match quality Initiate Checkout — Server only, 8.7/10 match quality What's broken: Purchase — Server only, last received 16 days ago, only 2 total events ever recorded despite real purchases being made Add to Cart — Server only, last received 17 days ago, 0.0/10 match quality Neither Purchase nor Add to Cart are firing through the browser pixel at all What we need: Purchase event firing on both Browser AND Server with deduplication Add to Cart event firing on both Browser AND Server with deduplication All three working events (IC, Purchase, ATC) showing match quality above 7/10 Confirmed via live test in Events Manager Test Events tab before job is considered complete What we don't need: Any changes to PageView or ViewContent — these are working fine A full pixel reinstall unless absolutely necessary — diagnose first Known context: There is a category restriction applied to the pixel but diagnostics confirm it is EU-region only and does not affect Australian traffic The Shopify Facebook & Instagram channel is the current CAPI connection — check if token has expired or connection has dropped Deliverable: Screenshot proof from Events Manager showing Purchase and Add to Cart firing Browser + Server with match quality scores Milestones: Milestone 1 — Diagnosis ($15) Review current pixel setup, CAPI connection, Shopify channel status Identify exactly why Purchase and Add to Cart dropped off Provide written explanation of the cause before touching anything Milestone 2 — Fix & Test ($35) Implement the fix Confirm Purchase and Add to Cart firing Browser + Server Live test via Events Manager Test Events tab Share screenshot proof Milestone 3 — Sign off ($20) You do a real purchase on the store Both events show up in Events Manager within 24 hours Final confirmation call or Loom walkthrough showing everything working Total: $70 AUD
Project ID: 40543841
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138 freelancers are bidding on average $121 AUD for this job

Hello, with 15+ years of experience, I can audit your Shopify and Meta integration, identify why Purchase and Add to Cart events are not tracking correctly, and ensure accurate event reporting. I’ll follow a structured testing process, validate results, and provide clear documentation throughout. Portfolio: https://www.freelancer.com/u/rajat07me I need to share a few samples from my portfolio with you that aligns to your project. Are you available for a quick chat?
$250 AUD in 7 days
9.6
9.6

Hi, hope you're doing well! I'd love to help fix Nouracare's Meta Pixel and Conversions API issues. Here's my approach: Diagnose why Purchase and Add to Cart dropped off before touching anything. Restore browser pixel firing for both events with proper deduplication. Confirm match quality above 7/10 via live test in Events Manager. A few questions to help me get started: 1. Has anything changed in your Shopify store recently, like a theme update or app install, around the time these events stopped firing? 2. Do you have access to the Meta Business Manager and can grant me pixel permissions, or would you prefer I work through your login? 3. Is the CAPI token still visible in your Shopify Facebook channel settings, or does it show any warning about the connection? I'm confident I can diagnose and resolve this cleanly within your milestone structure. Azeem Amin
$250 AUD in 7 days
9.0
9.0

Hi There, I have extensive experience with Shopify and Facebook Pixel integration, particularly in troubleshooting tracking issues like these. Based on your description, it seems like we can check the CAPI connection and the event deduplication settings. Once I diagnose the problem in the first milestone, we can implement the necessary fixes while maintaining a smooth setup for the already functional events. Let’s ensure that your Purchase and Add to Cart events are consistently firing with the match quality scores you need. I look forward to working with you on this! Best Regards, Priyanka
$100 AUD in 1 day
8.4
8.4

Hi, ★★★ Shopify Expert ★★★ 8+ Years of Experience ★★★ I understand you need to fix the Meta Pixel and Conversions API for your Shopify store. I will start by diagnosing the current pixel setup and the CAPI connection to identify why the Purchase and Add to Cart events are not firing. I'll check the token status and ensure everything is configured correctly. Once I identify the issue, I will implement the necessary fixes to ensure both events fire correctly on both Browser and Server with deduplication. After that, I will conduct live tests in the Events Manager to confirm everything is working as expected. Deliverables will include a screenshot proof from Events Manager showing the Purchase and Add to Cart events firing with the required match quality scores. Questions: 1. Are there any specific tools or methods you prefer for testing the pixel functionality? 2. Can you confirm if there have been any recent changes to your Shopify store that might have affected the pixel? 3. Do you have access to the Events Manager to verify the changes after implementation? Ready to get started!
$70 AUD in 3 days
8.3
8.3

Hello, I can diagnose and fix your Shopify Meta Pixel and Conversions API setup without unnecessarily reinstalling the integration. I'll first identify why the **Purchase** and **Add to Cart** browser events stopped firing, verify the Shopify Facebook & Instagram channel, CAPI connection, event deduplication, and pixel configuration, then provide a clear explanation before making any changes. Once approved, I'll implement the fix, test everything live in Meta Events Manager, and confirm that **Add to Cart**, **Initiate Checkout**, and **Purchase** are firing correctly from both **Browser** and **Server** with proper deduplication and improved match quality. I'll also provide screenshots and a walkthrough upon completion. I'm ready to start immediately and can follow your milestone structure. Best regards, **Muhammad Rizwan LA**
$70 AUD in 2 days
8.2
8.2

Hi Nouracare, I can see the hidden issue here: your checkout is tracking, but the purchase and ATC signals are silently breaking at the browser level, which is why match quality has collapsed. I’ve fixed Shopify Meta Pixel and Conversions API setups where browser/server deduplication, theme events, and channel token issues caused exactly this pattern. I’ll diagnose the Shopify Facebook & Instagram connection first, verify the pixel event payloads, then trace where Add to Cart and Purchase stop firing before making any invasive changes. I’ve shared an initial estimate based on your description, and once we go over a few technical or functional details, I’ll confirm the exact cost and delivery schedule. For the fix, I’ll validate event IDs, dedup logic, browser script hooks, and Test Events live in Events Manager so Purchase and Add to Cart fire cleanly on both browser and server with strong match quality. I’ll keep PageView and ViewContent untouched. Within the first step I’ll share the cause, then move to implementation and live proof screenshots. Can you confirm whether Add to Cart is handled by the theme, a cart drawer app, or a custom script? Could you confirm whether your theme uses a custom cart drawer or standard Shopify cart flow? Are the product pages using any app-based “Add to Cart” buttons or checkout extensions? Do you want me to keep the current Shopify channel connection and repair it, or is a controlled rebuild acceptable if token expiry is confirmed? Looking f
$75 AUD in 3 days
8.2
8.2

Hi, I have over 5+ years of experience in both frontend and backend development. I will do the specified tasks. Key Areas of Expertise: a) Full-Stack Development: Proficient in both frontend and backend technologies Frontend: Next, Js, ReactJS, Bootstrap, JavaScript, jQuery Backend: Laravel, CodeIgniter, Node.js b) API Integration: Experienced in integrating and working with APIs to enhance application functionality. c) Microservices: Skilled in developing and integrating microservices for scalable and efficient solutions. d) Database Management: Competent in managing databases with Postgresql, MySQL, MongoDB, and Oracle. d) Server Handling: Adept at handling server environments such as AWS, Google Cloud, VPS, Apache, and Nginx. Let’s discuss how I can help achieve your project goals and add value. Lets connect in chat so that We discuss further. With Regards, Sai
$75 AUD in 2 days
7.7
7.7

Hello, I’ve carefully reviewed your project requirements and they align very well with work I’ve completed successfully in the past. I’m confident I can deliver this exactly the way you expect — clean, reliable, and scalable. If you’d like, I can quickly walk you through a similar project I completed and explain how I’d approach yours step-by-step. I’m also happy to jump on a quick audio or video call to clarify anything. 410+ verified 5★ reviews, 538+ completed projects, Full-stack expert: CMS (WordPress, Shopify, Wix, Framer, Squarespace, Magento 2, OpenCart) Python, PHP, Laravel, React.js , node.js n8n, Zapier, AI agents. Always on time, within budget, Free 1-month post-delivery support you can check my skills and reviews here - https://www.freelancer.com/u/zahi9 Looking forward to your response. Best regards, Zahidul
$200 AUD in 5 days
7.7
7.7

Hi, I can diagnose and resolve the Meta Pixel and Conversions API issues on your Shopify store without rushing into a full reinstall. I’ll audit the Facebook & Instagram channel connection, event configuration, deduplication setup, and event mapping to identify why Purchase and Add to Cart browser events stopped firing while preserving the working PageView and ViewContent tracking. Once the root cause is confirmed, I’ll validate the fix through Events Manager testing and provide clear documentation of the findings and resolution. Have there been any recent Shopify app changes, theme updates, or Facebook channel reconnections around the time the Purchase and Add to Cart events stopped reporting?
$190 AUD in 7 days
7.8
7.8

Hello Pixel tracking broken. Data mismatch hurting ad ROAS. I integrated Conversions API for three e-commerce brands last month, resolving server-side event deduplication errors. Accurate tracking restored. I will audit your current payload, map missing parameters, and sync server events to eliminate reporting gaps. Ready to start today. Available for brief call to review your current setup? Giáp Văn Hưng
$116 AUD in 7 days
7.0
7.0

Hi, I can troubleshoot your Shopify Meta Pixel and Conversions API setup methodically, starting with a full diagnosis before making any changes. I’ll review the Facebook & Instagram channel connection, event mappings, browser pixel behavior, deduplication settings, and data-sharing configuration to identify why Purchase and Add to Cart browser events stopped firing while preserving the events already working correctly. Once the root cause is confirmed, I’ll implement the fix, validate it through Meta Test Events, and provide clear evidence that Purchase and Add to Cart are firing correctly through both Browser and Server channels. Have you recently changed themes, updated tracking apps, or modified the Shopify Facebook & Instagram integration before these events stopped recording?
$190 AUD in 7 days
7.2
7.2

Hi, I will ensure that your Shopify store's Meta Pixel and Conversions API are fully optimized for accurate tracking and increased conversions. You can expect a seamless integration of the Purchase and Add to Cart events on both Browser and Server, with high match quality scores above 7/10. I will conduct thorough diagnostics, implement necessary fixes, and provide detailed explanations every step of the way. I will personally handle the diagnosis, fixing, testing, and final sign off stages, keeping you updated throughout the process. Your satisfaction and the successful functioning of the events are my top priorities. Can you share more insights on the current traffic sources to tailor the optimization accordingly? Let's chat further so I can give you a proper timeline and get things moving.
$100 AUD in 2 days
6.7
6.7

Having successfully completed numerous Shopify projects of varying scale and complexity, my team and I bring to the table not only expertise in JavaScript, PHP but also a multidisciplinary approach to problem-solving. This enables us to offer a more holistic approach to fixing your pixel and Conversion API issues. We’ll thoroughly review your current pixel setup, CAPI connection, and channel status—keeping all elements including the mentioned EU-regional restrictions in mind— before implementing any changes, ensuring we accurately identify the reason behind the Purchase and Add to Cart malfunction instead of randomly experimenting. In addition to resolving the issues at hand, we’ll also provide detailed written explanations about why these problems occurred in the first place. Whether it’s debugging code or setting up effective deduplication mechanisms for both Browser and Server events, my team has extensive experience in rectifying inconsistencies across various platforms. Finally, what differentiates us is not only our technical skills but our reliability and long-term support. Not only will we fix your immediate issues with precision but also ensure they don't reappear again in the future. We’ve worked with clients across continents which has given us exposure to international project methodologies allowing our solutions to be scalable and secure. So let's collaborate on this project and leverage our combined experience for a successful outcome!
$30 AUD in 7 days
7.1
7.1

As an esteemed full-stack developer with over 13 years of experience, specialized in Python, Automation and AI, I am confident in my ability to fix your Shopify Meta Pixel & Conversions API issues. I have extensively worked with APIs and my proficiency in JavaScript and PHP supplementing that assures you of my capability to solve your challenges. In previous projects like OpenClaw AI bot install, AI emergency caller using Vapi, Twilio and Car rental website, the level of detail and methodical approach I brought to the table was praise-worthy. My Milestone 2 encompasses the diagnosis, implementation of fixes and thorough testings followed by sharing screenshots to provide you not just the solutions but peace of mind. Moreover, my expertise extends beyond your primary requirements to many areas that could future-proof your operations such as web automation and data mining. I could automate mundane tasks like PDF to Excel conversion and trove both purchase insights from bank statements along with almost every scrapy need you might have. I believe my professionalism, responsiveness, and skillset coupled with my proven track record make me an imperative candidate for this opportunity! Let's chat further about how my tailored solutions can positively impact your business.
$30 AUD in 1 day
6.5
6.5

Hi, Completed 100+ Meta Pixel and Conversion API projects. Can you provide access to the Events Manager so I can diagnose the pixel setup? It seems like the Purchase and Add to Cart events might be experiencing some tracking issues. From my experience with Shopify and Meta pixel configurations, I can identify the root cause quickly. Possible issues could include token expiry or improper setup in the Facebook channel integration. I’ll ensure both events are firing properly on both Browser and Server, along with deduplication. Once I fix the issue, I’ll provide screenshots from Events Manager to confirm the events are working with satisfactory match quality scores. I have extensive experience in implementing and troubleshooting Meta pixels and Shopify integrations, and I’m dedicated to resolving this efficiently. Looking forward to fixing this for you! Best Regards, Muhammad
$100 AUD in 1 day
6.2
6.2

Hello, I can diagnose your Shopify Meta Pixel and CAPI setup first, then fix Purchase and Add to Cart so they fire on both browser and server with proper deduplication. I’ll check the Shopify Facebook & Instagram channel, token/connection status, and event setup without touching PageView or ViewContent unless needed. I’ll verify the cause, implement the fix, and test live in Events Manager until match quality is above 7/10. Regards, Parvesh M.
$96 AUD in 3 days
6.3
6.3

As a seasoned web engineer with broad expertise in digital marketing, JavaScript, PHP, and Shopify, I firmly believe I can address and rectify the problems you're experiencing with Nouracare's Shopify store. Having spent over a decade building and maintaining high-caliber platforms, I'm more than adept at identifying complex issues and providing effective long-term solutions. Your project requires an astute eye to diagnose and rectify the faults associated with your Meta pixel and Conversions API. With my technical prowess, I'll thoroughly review your current pixel setup, assess CAPI connection in Shopify channel, and determine exactly why events like Purchases and Add to Cart aren't firing correctly or at all. Instead of offering an uninformed solution upfront, I will furnish you with a comprehensive written explanation of what's amiss before implementing any changes. Moreover, my proficiency in speed, performance, and security optimization will ensure that everything functions seamlessly notwithstanding the complexity of the task. My commitment to quality, stability, and clear communication aligns perfectly with your needs; together we can deliver a satisfying solution for both Browser + Server while maintaining deduplication. Let's collaborate to bring your store back on track; with me on board rest assured your project is in capable hands!
$30 AUD in 1 day
6.1
6.1

I understand that getting the Purchase and Add to Cart events working is crucial for your Shopify store. With my experience in Shopify and PHP, I can effectively diagnose the current setup to identify the reasons these events aren't firing. I will check the Conversions API connection and confirm if the token is still active. The focus will be to ensure both Purchase and Add to Cart events activate on Browser and Server with top match quality. I will provide clear documentation on the diagnosis before making changes, ensuring complete transparency. After implementing the fix, I will perform live tests and provide screenshot proof from Events Manager showing improved match quality. Could you clarify if there are any other issues with the current pixel setup? Let's get those events firing accurately to enhance your store performance!
$30 AUD in 13 days
6.0
6.0

Hello dear, Greetings from MD. Toriqul Islam! We are a dedicated Web Design & Development team with over 10+ years of industry experience. I’m Engineer Toriqul Islam, an experienced Computer Science & Engineering graduate from RUET. We specialize in building modern, scalable, and user-friendly digital solutions tailored to business needs. What I Offer We help businesses grow online by delivering: • Clean, modern, and responsive website designs • High-performance and scalable web applications • User-focused UI/UX for better engagement and conversion My Technical Expertise We work across a wide range of technologies, including: • Frontend: HTML5, CSS3, Bootstrap, JavaScript, jQuery, Angular, React • Backend: Node.js, PHP, Laravel, .NET, CodeIgniter, Ruby on Rails, Python • CMS & Platforms: WordPress • Database: MySQL, MongoDB • Mobile Development: React Native, Flutter, and more Why choose me? ✔️ Clean, optimized, and well-documented code ✔️ Reusable and scalable components ✔️ On-time delivery with complete requirement fulfillment We are confident in our ability to turn your ideas into a powerful digital product. Let’s discuss your project and make it a success. Looking forward to working with you! Best Regards, Md. Toriqul Islam
$111 AUD in 3 days
6.1
6.1

Dear Nouracare Team, I hope this message finds you well. I have reviewed the details regarding the Meta Pixel & Conversions API issues on your Shopify store. It is crucial to ensure that the Purchase and Add to Cart events are firing correctly on both Browser and Server with adequate match quality. My expertise in PHP, JavaScript, Facebook Marketing, and Shopify Templates positions me well to address these specific challenges. My portfolio includes successful projects in API Integration and Digital Marketing, emphasizing reliable execution for long-term results. Before proceeding, I would like to clarify the priority between resolving the Purchase event and the Add to Cart event. This will help streamline the scope and ensure a smooth finalization process. I propose a structured approach with milestones for diagnosis, implementation, testing, and validation. By following this plan, we can achieve the desired outcomes efficiently. I am confident in my ability to deliver the necessary fixes and provide transparent progress updates throughout the process. I look forward to discussing this further with you in an open chat to finalize the project scope seamlessly. Best regards, Muhammad Anas Khan ⭐⭐ https://www.freelancer.com/u/CodeAnchors ⭐⭐
$90 AUD in 4 days
5.7
5.7

Perth, Australia
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