Add Google Tag Manager and GA4 accounts and run google and linked adds on website

We are seeking a digital marketing specialist to set up analytics tracking and manage paid advertising campaigns for our website. Scope of Work 1. Google Analytics & Tracking Setup Create and configure a Google Analytics 4 (GA4) account. Create and configure Google Tag Manager (GTM). Connect GTM with the website and GA4. Set up key conversion tracking events such as contact form submissions, phone clicks, and lead generation actions. Verify proper tracking and reporting functionality. 2. Google Ads Campaign Setup & Management Create and configure Google Ads account. Set up search and/or display advertising campaigns. Perform keyword research and audience targeting. Create ad copies and extensions. Configure conversion tracking and campaign optimization. Monitor performance and provide recommendations for improving results. 3. LinkedIn Ads Campaign Setup & Management Create and configure LinkedIn Ads account. Set up audience targeting based on industry, job title, location, and demographics. Create and launch LinkedIn advertising campaigns. Track conversions and campaign performance. Optimize campaigns to maximize lead generation and return on investment. Deliverables Fully configured Google Tag Manager account. Fully configured GA4 account with conversion tracking. Active Google Ads campaigns. Active LinkedIn Ads campaigns. Campaign performance monitoring and optimization recommendations. The goal is to establish accurate tracking, generate qualified leads, and improve online visibility through Google and LinkedIn advertising.

Project ID: 40501159