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Freelancer – Loan Lead Generation & Management Project Overview We are looking for an experienced freelancer to manage loan lead generation and lead management for our online loan enquiry platform. The primary objective is to generate genuine, relevant and qualified loan enquiries through Google Ads, Facebook, Instagram and other suitable digital channels. Key Responsibilities - Create and manage Google Ads campaigns for loan enquiries. - Create and manage Facebook & Instagram lead-generation campaigns. - Develop advertising creatives, ad copy, headlines and CTAs. - Identify suitable target audiences for Personal Loan, Business Loan, Home Loan and Loan Against Property enquiries. - Set up and optimize landing pages and enquiry forms. - Track leads from advertisement to enquiry. - Maintain and organize the lead database/CRM. - Remove duplicate, incomplete and low-quality leads. - Track lead source, campaign, cost and conversion. - Optimize campaigns based on CPL and qualified-lead performance. - Provide weekly performance reports. - Suggest new keywords, audiences, creatives and campaigns. - Coordinate with the internal team/authorized lending partners for lead status updates. Lead Quality Requirements The focus should be on qualified enquiries rather than just high lead volume. A qualified lead should generally contain: - Genuine customer name - Valid mobile number - Loan requirement - Loan amount - Monthly income - Employment/business status - City/location - Customer consent to be contacted Campaigns Initial focus: 1. Personal Loan 2. Business Loan 3. Loan Against Property Additional loan categories may be added after campaign performance is evaluated. Required Skills - Google Ads - Meta Ads - Facebook Ads Manager - Instagram Ads - Lead Generation - Landing Page Optimization - Google Analytics - Google Tag Manager - Conversion Tracking - Keyword Research - CRM/Google Sheets - Performance Marketing - Basic financial-services advertising compliance Performance Metrics The freelancer should report: - Total Ad Spend - Impressions - Clicks - CTR - CPC - Landing Page Visits - Form Submissions - Cost Per Lead - Qualified Leads - Cost Per Qualified Lead - Application Conversion - Approval/Disbursement conversion where data is available Important Compliance Requirement All advertising and lead-generation activities must follow applicable advertising, privacy and financial-services requirements. No misleading claims such as: - "100% Loan Approval" - "Guaranteed Loan" - "Guaranteed ₹10 Lakh Loan" - "No CIBIL Required" unless genuinely applicable - False interest-rate or approval claims The freelancer must not purchase, scrape or submit fake leads. All leads must be generated through legitimate advertising/marketing channels with appropriate customer consent. Deliverables - Campaign setup - Ad copy - Ad creatives - Audience/keyword research - Landing-page recommendations - Conversion tracking - Lead-generation setup - Lead management system - Weekly performance report - Campaign optimization Initial Project Start with a small test campaign and evaluate lead quality before increasing the advertising budget. The freelancer should provide a clear proposal covering: 1. Previous loan/financial lead-generation experience 2. Proposed advertising strategy 3. Expected deliverables 4. Management fee 5. Recommended advertising budget 6. Expected CPL range 7. Reporting format 8. Examples of previous work
Project ID: 40646895
26 proposals
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Active 20 hours ago
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26 freelancers are bidding on average ₹938 INR/hour for this job

Hi Hope you're doing well! I’d love to help you boost your brand’s online presence with a powerful social media marketing strategy that drives engagement, leads, and sales. With 10+ years of experience in Facebook, Instagram, and LinkedIn marketing, I have helped businesses grow their audience and maximize ROI. My Social Media Marketing Strategy: 1. Targeted Ad Campaigns 2. Content Strategy & Creation 3. Audience Research & Retargeting 4. Hashtag & Trend Optimization 5. Community Engagement 6. Performance Tracking & Optimization I’ll create a custom marketing plan to help you grow brand awareness, increase traffic, and generate more conversions. Let’s connect to discuss your business goals! Best regards, Rewathi
₹750 INR in 15 days
4.6
4.6

With my comprehensive proficiency in Digital Marketing, I have successfully led numerous lead generation and management projects catering to various niches. My specific skills in Google Ads, Facebook, and Instagram would be invaluable for your loan lead platform. I am well-equipped to create compelling campaigns and optimize landing pages to ensure that each enquiry is genuine, relevant, and qualified. A major asset I bring to this project is my adeptness in Lead Generation, which involves deep dives into industry research and robust targeting methodologies. I take pride in my ability to deliver high-quality leads, and I understand the importance of qualified enquiries for financial services. Your need for a clear system to track and organize leads aligned with my solid experience in CRM management using Google Sheets will also make me an excellent fit.
₹1,000 INR in 40 days
3.6
3.6

Hi, I'd be glad to help manage loan lead generation and lead management for your online loan enquiry platform through Google Ads, Facebook, Instagram, and other digital channels. To achieve the primary objective of generating genuine, relevant, and qualified loan enquiries, I will create and manage targeted ad campaigns, develop advertising creatives, and identify suitable target audiences for Personal Loan, Business Loan, Home Loan, and Loan Against Property enquiries. I will set up and optimize landing pages, track leads, and maintain a lead database/CRM. My approach will include keyword research, campaign optimization, and performance tracking using Google Analytics and Google Tag Manager. I will provide weekly performance reports and suggest new keywords, audiences, and campaigns to improve lead quality and volume. I can cover: • Campaign setup and management for Google Ads, Facebook, and Instagram • Ad copy and creative development • Audience and keyword research • Landing page optimization and conversion tracking • Lead management system setup and maintenance • Weekly performance reporting and campaign optimization I work with clear daily progress updates and honest scoping. Please share your advertising budget and expected CPL range, and I can get started right away. Best regards, Gagan
₹750 INR in 14 days
3.3
3.3

As an experienced digital marketing manager with a solid 10+ years in the field, I'm confident in my ability to manage your loan lead generation and management needs. My expertise in developing comprehensive SEO strategies designed for not just boosting organic traffic, but for generating qualified leads, makes me perfectly suited for your task. My extensive background includes creating and managing Google Ads campaigns, utilizing platforms such as Facebook and Instagram for lead generation, and effectively tracking leads from advertisement to inquiry through the usage of Google Analytics. I also have experience in maintaining lead databases/CRMs, optimizing campaigns based on performance metrics such as CPL and qualified lead performance, and providing weekly performance reports. Beyond my skills and experience, the reason I would truly be the best fit for this project is my commitment to transparent practices and adherence to legal and ethical guidelines. I understand the importance of genuine, relevant leads rather than a high volume of irrelevant ones. I guarantee to generate all leads through legitimate advertising/marketing channels while strictly adhering to applicable advertising Privacy and financial-services requirements. Let me put my 10+ years expertise to work for you. Clicking on 'Hire Me' will be a decision you won't regret.
₹800 INR in 40 days
2.4
2.4

Hi, I have 4+ years of experience in digital marketing, Google Ads, Meta Ads, lead generation, conversion tracking, and campaign optimization. Your focus on qualified loan enquiries rather than simply generating high lead volume is exactly the approach I prefer. → Set up and manage Google Ads for Personal Loan, Business Loan, and LAP campaigns → Create Meta/Facebook/Instagram lead-generation campaigns → Conduct keyword, audience, competitor, and creative research → Develop ad copy, headlines, CTAs, and landing-page recommendations → Set up GA4, Google Tag Manager, conversion tracking, and lead-source tracking → Organize leads through CRM/Google Sheets and identify duplicate or low-quality enquiries → Optimize campaigns based on CPL and Cost Per Qualified Lead → Provide weekly performance reports covering spend, CTR, CPC, leads, qualified leads, and conversions → Follow financial advertising and customer-consent requirements without misleading claims I can start with a small test campaign, analyze lead quality, and then scale what performs. I’m also happy to provide a free initial campaign/landing-page audit before implementation. Profile: https://www.freelancer.com/u/ajayparihar01 Best regards, Ajay Parihar 4+ Years | Google Ads | Meta Ads | Lead Generation
₹1,000 INR in 40 days
2.1
2.1

Hi, I have 10+ years of experience in digital marketing and lead generation, with hands-on expertise in Google Ads, Meta Ads, conversion tracking and CRM-based lead management. For your loan campaigns, I’ll focus on qualified enquiries rather than simply increasing lead volume. I’ll structure separate campaigns for Personal Loan, Business Loan and LAP, with proper keyword/audience targeting, landing-page optimization and conversion tracking. I’ll track the complete funnel from ad → enquiry → qualified lead → application, optimize based on CPL and lead quality, and continuously remove low-quality traffic and improve campaign performance. I’ll also ensure the campaigns follow financial-services advertising and consent requirements, avoiding misleading approval, rate or eligibility claims. I’m comfortable starting with a small test campaign, analysing actual lead quality and then scaling the channels that deliver the best results. Management fee and ad budget can be finalized based on the initial campaign scope. Thanks Kuldeep
₹1,000 INR in 40 days
1.8
1.8

Hi, I have 7+ years of experience in lead generation, digital marketing, data analysis, CRM management, and reporting. I can manage the full loan lead funnel—from Google/Meta Ads and landing pages to lead validation, CRM tracking, follow-ups, and weekly performance reporting. My focus will be on qualified loan enquiries, not just cheap leads. I’ll start with Personal Loan, Business Loan, and LAP campaigns, test keywords/audiences/creatives, and optimize based on CPL and actual lead quality. All campaigns will follow financial-services advertising and consent requirements. Reports will cover spend, CTR, CPC, leads, qualified leads, CPL, cost per qualified lead, and conversions. Let’s connect over the chat so that I can show you my previous work.
₹1,000 INR in 1 day
2.0
2.0

Hi, I’m Dhyan Moradiya, a professional specialized in Front-end development(Angular, React JS, etc.) and back-end development (.NET, NodeJS., Django, Laravel). I’m excited to help with your project. I have worked on CMS, CRM, ERP, POS, Inventory management systems, restaurant management systems, and more, ensuring smooth functionality, user-friendly design, and bug-free code. Proven experience with CRM, ERP, real-time monitoring, APIs, and security. Familiarity with scalable solutions for apps similar to yours. Timely delivery without compromising on quality. Let’s connect to discuss your requirements in detail. I’m eager to understand your vision and create a system that exceeds expectations. Looking forward to hearing from you! Best regards, Dhyan Moradiya
₹1,000 INR in 40 days
0.0
0.0

I am a dedicated Digital Marketer with skills in Facebook Ads, Instagram Ads, Lead Generation, and Social Media Marketing. For your loan lead generation project, I can help set up and manage targeted Facebook and Instagram campaigns focused on generating genuine and relevant leads. I will carefully target the right audience, create engaging ad copy and creatives, monitor campaign performance, and optimize campaigns based on CPL and lead quality. ### What I Can Provide: * Facebook Lead Generation Ads * Instagram Lead Generation Ads * Audience and targeting research * Ad copy, headlines and CTA suggestions * Lead form setup and optimization * Campaign monitoring and optimization * Lead tracking through Google Sheets/CRM * Duplicate and incomplete lead identification * CPL and qualified-lead tracking * Weekly performance reporting I understand the importance of genuine and consent-based leads. I will follow the project's advertising and financial-services compliance requirements and will not use fake, purchased, or misleading leads. I am ready to start with a small test campaign and optimize the campaigns based on actual results and lead quality. Thank you for considering my proposal.
₹1,000 INR in 40 days
0.0
0.0

Hello, I’m a Senior Digital Marketing Associate with 5 years of experience across digital marketing, account management, lead generation, CRM, customer acquisition and performance-driven sales. My background combines marketing and finance, with an MBA in Marketing & Finance, making this project particularly relevant to my experience. I have worked extensively with digital lead pipelines, CRM systems, customer acquisition, paid advertising, Google Analytics, social media marketing, keyword analysis, conversion optimization and lead nurturing. In previous roles, I managed high-volume digital lead pipelines and achieved an 800% increase in enrollment targets within my first 30 days in one position. I have also contributed to a 50% increase in client acquisition through structured outreach and CRM-based prospect management.
₹2,000 INR in 40 days
0.0
0.0

With a whopping 8+ years of experience as a Senior Software Engineer and Digital Marketer, I believe my comprehensive skills align perfectly with the terms of your project. I have successfully driven meaningful leads and managed lead generation campaigns for various industries including Finance, and Government sectors. As a data-driven strategist who is deeply familiar with Google Ads, Facebook ads manager, Instagram ads, landing page optimization and CRM management using Google Sheets, I understand the imperative nature of scaling up loan lead requests while ensuring that they are both genuine and relevant. Allow me to deliver the performance reports you require while striving to build something scalable that would bring your business incredible growth!
₹1,000 INR in 40 days
0.0
0.0

I Can Make the out of ur ads spend and return maximum roi , u don t need a team , i have all the skill u need of course using ai and my skill
₹1,000 INR in 40 days
0.0
0.0

Hi, Managing end-to-end loan lead generation with automated verification and CRM filtering aligns directly with our capabilities at Jangir IT Solution. We focus strictly on high-intent, qualified financial leads while ensuring 100% compliance with RBI and financial advertising policies. Our Execution Strategy: Targeted Campaigns: Google Search Ads: High-intent transactional keywords for Personal, Business, and LAP loans. Meta Ads (FB/IG): Audience filtering by income brackets, business owners, and salaried professionals. Verification & Automated Lead Filtering: Capture Name, Mobile, Loan Amount, Income, Employment, Location, and Consent. Automated CRM Pipeline: Instant script-level filtering to block duplicate entries, invalid phone numbers, or incomplete forms before reaching your team. Strict Compliance & Optimization: 100% policy-compliant ad copies (No "Guaranteed Approvals" or misleading claims). Transparent weekly reporting: Spend, CPL, Cost per Qualified Lead (CPQL), and conversions. Recommended Next Step: We fully agree with running a small test campaign first to benchmark CPL/CPQL before scaling up. Let’s connect on chat to confirm your initial target cities and preferred CRM workflow! Best regards, Pawan Kumar Jangir Founder, Jangir IT Solution
₹850 INR in 25 days
0.0
0.0

Hi, I’d be interested in helping you set up and manage the loan lead-generation campaigns. I can handle the complete process—from **Google & Meta Ads, audience/keyword research, ad copy, landing-page optimization, and conversion tracking to lead management and reporting**. My approach would be to start with a **small test campaign**, track CPL and qualified-lead quality closely, remove low-quality/duplicate leads, and scale only once we have consistent results. I’ll also ensure the campaigns follow the required financial-services advertising and customer-consent guidelines. I can provide a clear weekly report covering **spend, CTR, CPC, leads, qualified leads, CPL, and cost per qualified lead**, along with recommendations for optimization. I’d be happy to discuss the initial campaign, target locations, and budget before getting started. Thanks!
₹800 INR in 3 days
0.0
0.0

delhi, India
Member since Sep 13, 2014
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