Digital Analyst : Offshore

Job Description The Digital Analyst is responsible for providing insights to business through digital data analysis and leveraging and maintaining digital tools, supporting in taking over ad-hoc digital data reporting activities. The Digital Analyst is part of our Offshore team and can either dedicated serve a BU, Region or Market, or the role reports to the Global Central Commercial Data & Analytics team and will serve the different business flexibly based on the required demand. Job Responsibilities  Supports the business with executing operational work focusing on digital data & analytics  Analyses data sets and interprets the results of the analysis to meaningful outcomes for the business  Performs Social Media listening analysis including maintenance of segment definitions in Talkwalker  Sets up new projects in Talkwalker and updates reoccurring reports  Performs SEO activities with Brightedge and SEMRush  Executes Web Analytics activities through Google Analytics and Google Tag Manager  Creates reports using Google Data Studio Report using different sources (Galderma, Facebook, Instagram, other)  Runs ad-hoc reports in Talkwalker, Brightedge and SEMRush  Build training material  Ensure effective user management of Digital Tools (GA, GTM, SEMRush, TalkWalker, etc.) Minimum Requirements  University Degree in Digital Marketing, Data Science or comparable  5+ years’ experience as a Digital Analyst, preferably supporting international pharma/ technology companies  Proficient with Excel and SQL  Proficient in analyzing data using Talkwalker, Brightedge, SEMRush and Google tools (Google Analytics, Google Tag Manager, Google Search Console)  Hands-on experience with Snowflake and PowerBI preferred  Successful track record in preparing data and querying databases  Strong visual skills to represent analyses and findings to the business in a compelling way  Good communication skills to present analyses and findings to the business  Proactivity and ability to understand requirements from the business