Hi,
With combined 18+ years of experience in PPC, we are pleased to say that we are a Google Partners Company based out of Indore & would love to help you with PPC for your site.
For Campaign setup, I will start with analyzing your niche. After that I will do the keyword research as well as the competitor analysis in which I will study 5-10 competitors based on your products/services and keywords. In competitor analysis, I will go through the complete ad copies of your competitors which I will get from my paid tools like SEMrush. After that I will create best ad copies possible for your site by adding catchy headlines, descriptions, positive as well as negative keywords. I will setup different ad extensions to your account with best campaign settings possible. Conversion tracking setup will be part of it as well.
Please initiate the chat & share your website URL to discuss it further.