Looking to hire a full time SEO admin and analyst for our company. Higher Education Marketing - Digital Ensource
The Search Engine Marketing Specialist is responsible for implementing and managing SEO and Google AdWords campaigns to drive traffic to our client’s websites and maximize their digital marketing strategies.
As such, they must be capable of overseeing multiple campaigns, maintaining and increasing performances, and working independently without a lot of supervision.
Analyzing websites, measuring SEO metrics and key performance indicators to identify improvement opportunities
Performing keyword research
Conducting onpage SEO
Implementing page content in WordPress and other popular CMS’s
Developing ad copy, landing pages and more
Collecting and defining requirements, creating and maintaining consistent information site architecture
MINIMUM REQUIREMENTS (QUALIFICATIONS AND SKILLS)
Google AdWords Certified
Google Analytics Qualified Individual
Minimum of 3 years of experience of search engine marketing work in a professional environment.
Proven track record of results for managing a complex portfolio of PPC and SEO campaigns.
In-Depth knowledge of Google Analytics and web analytics software tools.
Strong technical background and ability to modify code in a variety of environments and CMS’s.
Highly analytical mindset, with the ability to interpret performance data, analyze campaign goals and adjust key performance drivers.
Ability to use quantitative and qualitative metrics to communicate progress and identify meaningful trends.
Excellent English verbal and written skills. Additional languages are an asset.
Excellent oral, written and interpersonal skills; the ability to effectively communicate with all levels within the organization.
Positive and professional attitude, and a true passion for digital media.
Job Type: Full-time