Competitive analysis for the US and specifically the California area for healthy meal prep companies

A full competitive analysis for the US and specifically the California area for healthy meal prep companies. Meal prep includes any company that provides/caters a daily menu of food items (Breakfast, Lunch, Dinner and Snacks) within a cooler box/bag directly to the customers door.

Information collected for this competitive analysis should include the following buckets:

Competitor Name

Launch Date


Website (url link)

Member Portal/Dashboard Available

Mobile App Available

Social Media Platforms (link to IG, Facebook, Twitter plus #of followers, etc)

Brand Statement

Target Market

# of Clients Served (if available)

# of Yelp Reviews

Nutrition Guidelines (what kind of meal plans do they offer/follow – Paleo, Gluten Free, Vegetarian, Vegan, Diabetes, Pregnancy, Keto, Athlete, Low Carb, etc)

Food Restrictions – Accommodate for Allergies, Intolerances, Likes, Dislikes? Up to How Many?

USPs (Anything different from competitors – ‘build your own meals/meal plans’, paleo, provide calories/macros, etc)

How It Works – Order Flow

Food Order Cut-Off Time

Nutritionist On Staff – Y/N

Provide Consultations – Y/N

Price Point for Various Meal Plans

Price Point Per Meal

Price Point for Consultations if Provided

Meal Plan Structure (B/L/D plus snacks)

Packaging (Eco Friendly, Plastic, Tray Sealed or 2-Piece Containers)

Delivery Company/Logistics – who provides delivery?

Daily Delivery or Weekly?

Delivery Areas (city, state, international, etc)

Delivery Timing (AM/PM)

Cancelation Policy or Freeze Policy


Referral Program

Brand Ambassador Program

Retail (Meals sold elsewhere)

Other Business (Restaurant/Outlets)

Examples of Meal Prep Companies:

Trifecta - [login to view URL]

Cook Unity - [login to view URL]

Chef Nourish - [login to view URL]

Go Methodology - [login to view URL]

Beceriler: Pazar Araştırması, Elektronik Pazarlama, Sosyal Medya Pazarlaması, Pazarlama, Araştırma

İşveren Hakkında:
( 3 değerlendirme ) dubai, United Arab Emirates

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