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494643 Install IEM interspire email marketer with mulitple MTA

IMPLEMENTATION:

--------------

Main Server:

We will use the Main Server to:

...

- Install Interspire Email Marketing (With Multiple MTA)

- Install the Database

- Connect to cluster servers to send the mail

- Install NameServer

We can't use the Main Server to send emails directly because if the main IP

is blacklisted all the Outgoing mails is blacklisted (arrive in SPAM)

Configure Feedback Loops (i will have to setup feedback loops with the major isps then I need to be able to simply setup so that the complainers are automatically removed from list) so that the complaints are automatically removed from lists.

Cluster / MTA Server:

We will use the Cluster Server to:

- Outgoing the mails

- Configure Feedback Loops (i will have to setup feedback loops with the major isps then I need to be able to simply setup so that the complainers are automatically removed from list) so that the complaints are automatically removed from lists.

- Relay closed only for Main Server

- Configure SPF/SKIM/DomainKeys

- SMTP Server Optimization

- SMTP Server Cache implementation

- SMTP Smart Engine to manipulate the outgoing mails

- SMTP Smart Engine to manipulate the Bounced Mails

- Rotate the outgoing IP based in Domain (sender-from:) ie:

[url removed, login to view]: assigned 192.168.1.1

[url removed, login to view]: assigned 192.168.1.2

[url removed, login to view]: assigned 192.168.1.3

[url removed, login to view]: assigned 192.168.1.4

[url removed, login to view]: assigned 192.168.1.5

Mails with send-from:

[url removed, login to view] we will use the IP 192.168.1.1

[url removed, login to view] we will use the IP 192.168.1.2

etc.

etc.

================================================================

| Notice: The major ISP's have limited the rate hour/day/recipients

| of mails:

| - Hotmail: 3500 - 5000 per day - per IP

| - Yahoo: 350 - 500 per day - per IP

| - Gmail/Aol/Others: [url removed, login to view] per day - per IP

|

|

| Then to send [url removed, login to view] (1 million) in 1 day we need:

| - Hotmail/yahoo: more than 128 IP's

| - Gmail/Aol/Others: 28 to 32 IPs

|

| This method is used to not get blacklisted our IP's

================================================================

Interspire Email Marketing:

Interspire with Multiple MTA:

-----------------------------

The principal problem with bulk mailing is get the IP blacklisted,

and the Interspire Limitation is "can't use more than one SMTP server at same time"

With interspire we will do:

MTA: Mail Transfer Agent (SMTP)

First stage:

-----------

- Install Multiple MTA addon

- Link the Contact List to one(or more) SMTP

- Optimize Databe<->Interspire cache

- Use Multiple MTA on the Fly (you can send one campaign with different MTA in the same time)

Second stage:

------------

- Rotate SMTP in one contact list

- Rotate SMTP based in IP reputation

- Smart Engine to select SMTP based in the domain-to recipient

- Smart Engine to analyze the are recipient and use one SMTP on this area.

- Personalized bounce processing(maybe use a external Bounce Process API)

Beceriler: Her şey Kabul, Interspire, Pazarlama, Viral Reklam

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Proje NO: #2240558