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Time Zone Overlap Required: IST, GST, or ET About the Role We’re seeking a sharp, self-driven Public Relations Lead to take full ownership of earned media for one of our cornerstone clients, House of Biryani (HOB), with Paradise Plastics and others soon to follow. This role is designed for someone who thrives on delivering real business impact through smart storytelling, proactive media engagement, and fast turnarounds. You’ll operate as a one-person PR engine—freeing up our creative and performance teams to focus on their core work. No corporate theatre, no empire-building. Just results. Key Responsibilities - Strategic Planning Develop 6-month PR roadmaps for HOB (India, UAE) and Paradise Plastics (India) with clear headlines, hooks, timing, and target publications. - Media Relations Build and maintain a tightly curated list of ~100 media contacts across food-lifestyle and trade/industry verticals. Drive a consistent pitch rhythm, based on opportunity—not just client prompts. - Content Development Write and edit press releases, op-eds, Q&As, and boilerplates in a clean, compelling tone that reflects the FLINCH brand voice. - Launch & Campaign Integration Collaborate with social and influencer teams to ensure every campaign or product drop includes a strong earned-media angle. Prepare press kits 48 hours ahead of launch. - Coverage Reporting Monitor placements using tools like Google Alerts or similar. Convert media coverage into one-page reports showcasing reach, backlinks, and referral traffic. - Crisis Communications Draft basic holding statements and escalation frameworks when required. - Process Management Maintain visibility and accountability by managing tasks and updates on ClickUp. Success Metrics At least 2 tier-1 media features for HOB’s Dubai expansion Minimum 5 trade press mentions for Paradise Plastics within 90 days (post account onboarding) Press kit turnaround within 48 hours of receiving a brief Coverage quality score of ≥ 70%, weighted by relevance, domain authority, and sentiment Required Experience 3–5 years of hands-on PR experience, preferably with a mix of consumer (B2C) and light industrial/B2B clients Demonstrated media wins in India; exposure to GCC markets is a strong advantage Exceptional writing and editing skills – must be able to deliver clean, ready-to-publish copy on the first pass (writing samples required) Familiarity with basic PR and traffic analytics (GA4, UTM tracking, domain authority, etc.) Preferred Qualifications Proficiency in Arabic or Hindi for regional pitch customization Existing media relationships in foodtech or manufacturing sectors Experience with ClickUp or comparable project management tools To Apply: Please include your relevant media placements, and 2–3 writing samples (press release, op-ed, or similar).
Project ID: 39696215
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Active 9 mos ago
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Hi there, My name is Isme A., Project Executive at 8veer Consultancy. Thank you for considering us for your Public Relations Lead project. We understand your requirement for a results-driven PR professional to manage earned media strategies for House of Biryani and Paradise Plastics, with a focus on impactful storytelling, media engagement, and fast, high-quality deliverables. Our communications team has over five years of experience securing tier-1 media features, trade press coverage, and region-specific placements across India and GCC markets. We excel at crafting compelling press releases, op-eds, and media kits, supported by robust media lists and relationship-building in both consumer and B2B sectors. For this role, we will deliver 6-month PR roadmaps, ensure timely press kit preparation, integrate PR into campaign launches, and provide clear, analytics-backed coverage reports. With proficiency in ClickUp, GA4, and UTM tracking, we will maintain visibility, accountability, and measurable results. We estimate delivery of initial PR planning within 5 working days and are available for further discussions this week. Yours sincerely, Isme A. Project Executive Project Management Office (PMO) 8veer Consultancy Ref: 8V-PMO-FRC
$21 USD in 20 days
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Hi, I hope this message finds you well. I found your job posting for a Public Relations Lead role very appealing and believe our experienced IT company, with 22+ years of delivering software solutions across various domains, is the perfect fit for your needs. From your description, I understand that you require a self-driven and strategic individual who can handle the PR activities for House of Biryani and Paradise Plastics. The role involves strategic planning, media relations, content development, launch and campaign integration, coverage reporting, crisis communications, and process management. I am intrigued about the strategic 6-month PR roadmaps you mentioned for HOB and Paradise Plastics. Could you please elaborate more on the key messages you aim to convey through these roadmaps? Also, it would be helpful to understand your current crisis communication strategy for these brands. Do you have any specific frameworks in place or is this something the new hire would need to develop from scratch? We have a diverse team of PR professionals, developers, designers, and QA experts, who are adept at managing tasks on project management tools like ClickUp. We can ensure a smooth transition and efficient handling of all your PR activities. We are more than willing to provide you with examples of our previous work and media placements privately if needed. We can set up a call or chat to better understand your requirements and discuss how we can meet your expectations. Looking forward to hearing from you soon. Best Regards, Rohit
$22 USD in 30 days
4.2
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As a seasoned PR expert and the leader of a thriving digital marketing firm, Webnest Media, I have carved out a niche for delivering game-changing solutions to clients just like you. For over half a decade, we have been using our core skills in SEO, SEM & Social Media Marketing, and more to elevate the online presence of businesses and drive measurable growth - the kind of growth that aligns perfectly with your company goals. My personal expertise in media relations and content development will serve as an asset to your team, ensuring that your brand's messaging is compelling, consistent, and results-driven across all platforms. I've maintained an extensive network of media contacts within both food-lifestyle and trade/industry verticals which will undoubtedly be invaluable in pushing out your key messages efficiently. Furthermore, our proficiency in project management tools such as ClickUp establishes clear visibility and accountability—vital aspects in successfully handling campaigns as complex as yours. So, if you're looking for someone with not only the know-how but also the drive to get those tier-1 media features for HOB's Dubai expansion and the trade press mentions for Paradise Plastics you crave within tough timelines, then look no further! Let's collaborate on turning your vision into impactful results.
$20 USD in 40 days
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Hello! I’m excited about the opportunity to lead the public relations efforts for House of Biryani and Paradise Plastics. With over 4 years of hands-on PR experience, I have successfully managed media relations for both consumer and B2B clients. My previous role involved crafting impactful narratives and securing media placements that drove significant business outcomes. In my past project, I led the PR strategy for a food startup that resulted in features in major publications, including a prominent lifestyle magazine and a well-known trade journal. This experience has equipped me with the skills to develop effective PR roadmaps, build strong media relationships, and create compelling content. For this project, my high-level technical plan includes outlining a 6-month roadmap with key themes and target publications, building a curated media list, and collaborating closely with social teams for integrated campaigns. I am confident that my proactive approach and attention to detail will yield impressive results. I would love to discuss this project further and explore how I can contribute to the success of HOB and Paradise Plastics. Looking forward to connecting! Best, Damandeep Singh
$20 USD in 40 days
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"I am a perfect fit for your project as a skilled Public Relations Specialist. I understand the need for clean, compelling content and seamless media relations highlighted in your job post. While I am new to freelancer, I have tons of experience and have done other projects offsite. I have 4+ years of PR experience, proven media wins in India, and expertise in content development and media relations. I would love to chat more about your project! Regards, Wiandru van Rooyen"
$15 USD in 30 days
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I offer professional website development and IT solutions, creating secure, reliable, and user-friendly systems tailored to client needs.
$17 USD in 80 days
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I have 4+ years of PR experience delivering earned media for both consumer brands and B2B clients. I can act as your one-person PR engine for House of Biryani and Paradise Plastics, securing targeted journalist coverage in India and GCC while giving your announcements massive online reach. Alongside tailored pitching, I will publish your press releases on 450+ high-traffic, high-authority news sites — including Yahoo News, FOX, Digital Journal, MarketWatch partners, and Google News — ensuring strong visibility, backlinks, and lasting online presence. Key strengths: -Tier-1 media wins in The Economic Times, Khaleej Times, Gulf News, and industry trades. -Strong media contacts in food-lifestyle and manufacturing. -Strategic 6-month PR plans with defined hooks and targets. -Clean, publication-ready copy on the first pass. -48-hour press kit turnaround with detailed coverage reports. -Crisis-ready statements and escalation protocols. I can exceed your metrics: 2+ tier-1 features for HOB’s Dubai expansion, 5+ trade mentions for Paradise Plastics in 90 days, and unmatched online visibility via my 450+ site distribution network. Writing samples and coverage reports available on request. Let’s get your stories the reach and impact they deserve.
$20 USD in 40 days
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With over 30 years of journalism experience, I have spent 24 of those years running my own WordPress e-zine. Additionally, I have 18 years of expertise in public relations, public affairs, e-marketing, and event coordination. I am skilled at creating newsletters and crafting compelling blog-style, AP-Journalism-style, and social media content for all major platforms. I'm highly familiar with LinkedIn, Facebook Meta Business Suite, Instagram, Twitter, and others like TikTok, Snapchat, and YouTube. My technical proficiency includes Google Drive, Microsoft Office, and Open Office, as well as creative tools like Adobe (Spark, Photoshop, InDesign, Illustrator) and Canva. I use Brevo for newsletters and press releases, including EPK links. In my PR and marketing work, I have successfully managed campaigns for over 500 clients in diverse industries, including music, art, restaurants, fashion, and non-profits. I specialize in creating comprehensive electronic press kits (EPKs) that feature biographies, press releases, accolades, and media assets. I execute PR campaigns across the United States and internationally, pitching stories and calls-to-action to secure coverage for clients. My efforts place clients in print newspapers, magazines, blogs, digital magazines, online newspapers, terrestrial and digital radio, and on podcasts and TV shows. I am eager to help you achieve your specific goals.
$27.78 USD in 40 days
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Dear Hiring Team, I am excited to apply for the Public Relations Lead position supporting House of Biryani and Paradise Plastics. With hands-on PR experience spanning both consumer (B2C) and industrial (B2B) sectors, I bring the media relationships, storytelling skills, and executional drive needed to deliver measurable results in India and the GCC. In my recent roles, I have: Secured top-tier coverage in leading Indian publications across food, lifestyle, and trade verticals by developing tailored pitch strategies and leveraging long-term journalist relationships. Built 6–12 month PR roadmaps with clear hooks, timing, and KPIs, ensuring consistent coverage that supported client expansion into new markets. Delivered press kits within 24–48 hours, working seamlessly with social and influencer teams to integrate PR into larger campaign rollouts. Managed crisis communication frameworks, drafting holding statements and escalation pathways that minimized reputational risk. Reported on coverage quality and traffic impact, using GA4, backlinks, and sentiment analysis to highlight real business impact. Best regards, Kat
$20 USD in 40 days
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