The assignment on C&C www.candcgroupplc.com. Specifications of assignment.
A. Requirements: Operation Management
Consider the operations function of this company, develop an implied strategy and provide a critical analysis of the design of their operations function particularly with regards to the major factors influencing its processes and service concepts.
Develop recommendations on how the organization should improve the selected process and service concepts. Your target audience for the recommendations should be the people responsible for the process/processes in the organizations you are studying. Discuss Specific ways to improve the current process. Make specific, actionable recommendations. Show the value of your recommendations (assuming they are adopted). Finally, define metrics that the organization can put in place to monitor the process on an ongoing basis and the analyses they might use.
B. Requirements: Marketing Management
Students are expected to use appropriate models to check the validity of the organizations marketing strategy. Demonstrate an understanding of how the current marco environmental factors may have an impact on the strategy and make recommendations as to what changes with supporting evidence you would recommend. You are expected to show a clear understanding of market needs i.e. segmentation tactics, targeting tactics, positioning strategies and a well thought out and consistent marketing mix strategy. By consistent is meant an understanding of the relationship between the 4 p’s. If your chosen organization is a service provider, the additional elements of the service mix include people, process and physical evidence. You may use Factual statistics to argue a point. An understanding and accurate application of relevant marketing tools and models be evident.
C. Requirements: Financial Management
Using the financial data included in organization’s most recent annual report, analyse its financial performance for each of the two years quoted. Your analysis will include both the calculations of the appropriate ratios; a detailed analysis of the causes giving rise to these figures, together with your recommendations for its future financial strategy.
A soft copy of the company’s annual report must accompany your submission. Annual reports are obtained directly from the company’s website. All sources of data-e.g. numerical breakdown or external sources must be quoted in your report and detailed in your bibliography or appendices.
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