Project Background : Market Study of Manufacturers of Industrial Automation Components
Geographical Coverage: Thailand
Task Required: Recruiting and conducting telephonic interviews
Duration of telephonic surveys: 30 minutes
Objective of interviews: To access purchasing patterns and to access the spending of consumers on Industrial Automation Components
Target Respondent: Purchasing departments of machine manufacturers. They are buyers of Industrial Automation Components.
Please note that the buyer interviews would need to be targeted at the machine manufacturers and that we would require to get a representation of the following industries: Machine Tool, Textile Machinery, Packaging Machinery, Hoisting machinery, Elevator, Rubber & Plastic Machinery, Electronic Manufacturing Equipment, Food Machinery, Construction Machinery, HVAC, Printing Machinery, Mining Machinery, Medical Equipment, Papermaking Machinery, Others
End Client is a leading provider of electrical and electronic components across the Globe
End Client’s Industry business division would like to conduct a market study on the “Medium range” products in the key S.E. Asian markets in order to develop a market strategy and penetrate this market better.
Control (Push buttons & Pilot Lights
Signalling (Tower lights)
Objectives: To understand the purchasing pattern and purchase value of mid-range automation product by respondent companies
Project Scope: 100 X Telephonic interviews with buyers (Purchasing officers of machine manufacturers from different industries)
Discussion Guide (Questionnaire) will be provided by us.
Timeline: 2 weeks
Deliverable: filled Discussion Guide in English language
Need Thai local for this project.