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482237 Marketing Research

Task 1 (2000 worlds and presentation)

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select a topic of interest from your own academic discipline and collect data for tow measured variables .This data can be collected empirically (using primary data ) or non-empirically (using secondary data ).

your task is to examine the relation ship between the tow variable's using appropriate statistics .

- use descriptive statistics to explain the nature of the data , presenting the correct using the correct statistics for the level of measurement used

and the nature of the distribution ( parametric or nonparametric )

justifying your [url removed, login to view] should report the appropriate measures of central tendency and measures of dispersion supported with graphical representation where [url removed, login to view] on the nature of the relation ship supporting your comments with appropriate tests of linearity.

- having examined and described your data , now use inferential statistics to calculate the nature and strength of the relationship between the tow variables again , selecting the appropriate statistics

for the [url removed, login to view] your choice of statistics should be justified including how your tested assumptions for the test selected.

Discuss your findings in relation to existing literature on this topic . are your findings consistent with similar findings in other established literature related to this topic ? what dose this till you,if anything,about the reliability of your findings ? draw conclusions as to the implications of your analysis .

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Main aim: to convince the audience that you have research engaged in a rigorous exercise and that it was carried out in a critical, reflective and comprehensive manner.

A clearly-defined. Research plan is essential to establish your preparedness and capability in carrying out the proposed investigation.

Your presentation should outline how: the investigation will be carried out; the methodology to be adopted; methods used to collect data; and the ways in which the data will be analysed.

Several specific points could be included in your presentation:

•A rationale for your investigation

•A statement outlining key research in your chosen topic

•Your research question(s) or hypotheses.

•A description of how data will accessed, collected and analysed

•Possible difficulties with your investigation and now you propose to overcome them

•A timetable showing how you plan to maintain progress to successfully

Meet the deadline

•Ethical considerations

You are required

To make your presentation using PowerPoint and provide copies of the slide handouts to the teacher

For the writing part

why that I choose this topic ?

what is your source ? (library , academic , journal)

include your references

Beceriler: Her şey Kabul, Makale Yeniden Yazım, Pazarlama, Powerpoint, Araştırma

Daha fazlasını gör: writing a research statement, writing a research question, what is your strength, what is reflective writing, what is marketing, what is descriptive writing, research now, research methodology academic writing, reflective writing, references in research methods and academic writing, primary writing journal, plan b marketing, own marketing plan, out source marketing research, outlining in academic writing, measured progress, marketing analysis research report, main points of report writing, how to marketing library, how to make data analysis report, exercise academic writing, descriptive of academic writing, data analysis powerpoint, audience for academic writing, academic writing tests

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Proje NO: #2228147