Global strategic management

Consultancy report with academic underpinning about McDonalds. This is not an essay!!! It is suppose to be a consultation of the company about a contemporary issue in a specfic country where McDonalds operates. It is important to make Macro,Micro, industry and company analyses relying ot theories(Michael Porter, Barlett and Goshal and etc.) . The analyses must be for this specific case, company, industry. I dont need Macro analyses of the the country as a whole. About the contemporary issue i can give an example with the entrance of McDonalds in Japan, where the company struggled for a long time to choose the right strategy with each to take part of the local market. This is example of something that has happened in past!!! It must be something contemporary!!! Harvard style of refferencing must be used. At least 20 refferences and aditional graphics in [login to view URL] report is suppose to be between 4500 and 5000 words. I will give you the specific details in private chat

Beceriler: Araştırma Yazarlığı, Rapor Yazma, Yönetim, Araştırma, İş Analizi

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( 4 değerlendirme ) Sofia, Bulgaria

Proje NO: #23971277



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