I'm a Director of Adrift refer [url removed, login to view]
We are an online womens apparel store,wholsealer and retailer in Australia/NZ. We are currently launching Adrift into the North American wholesale market. We will then follow thru with online.
We are big on social media,EDMs,facebook,instagram. We haven't found great ROI from Google Ads. To us its all about growing our data base and followers on facebook and instagram. As an own product web site we are all about being a community to our customers. We deliver great service. Our market is not age bound sitting between 25 to 80+. However our core buyer profile online is 40 to 60 skewed to the larger sizing and are known as appealing to plus curvy. With Wholesale the core is younger 30 to 40 and more mid range sizing.
We are more season and climate attractive ie spring/summer and longer summer locations.
The online business has revenue projection for the 1 July to 30 june period of circa $4.0m. Our year on year growth online is 300%. We want online to continue at 100%.
Look at our facebook,instagram and web site. Analyse us and tell what you can do to ensure we meet our targets. Our digital marketing team is made up of my wife as CEO, Manager - Marketing/PR, Manager- Digital Marketing, Creative & Web Content Manager, Data Management & Analytics and Web Designer/Google Ads Consultant.
We are obviously reviewing our engagement with our [url removed, login to view] any move is going to be sensitive and cautious. Id expect if the right consultant team proves themselves worthy this will should be ongoing 100 to 200 hours per month plus more ( excluding USA). I would first like to run a pitch and then continual shortlisting. The canidates will get more data as we [url removed, login to view] if you are interested let me know and ill give you one week to come up with a proposal. English language and cultural communication skills need to be excellent for it to work.
We manufacture out of Delhi (Noida) and will be setting up an office in next couple of months.
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