Strategic Online Reputation Management

I’m looking for a specialist who can take full ownership of my brand’s online reputation — from the first audit through to day-to-day monitoring and proactive improvement. Right now I have no structured process in place, and I’d like to change that before any issues arise. Here’s what I need: • An initial reputation audit covering social media, major review sites, and page-one Google results, delivered as a concise report with clear risk priorities. • A monitoring workflow (Google Alerts, Brandwatch, or a comparable tool you recommend) that notifies us of mentions in real time and logs them in a shared dashboard. • Templated yet personalized response guidelines for both positive and negative feedback, plus a short training call so my in-house team can apply them consistently. • A tactical plan to strengthen existing positive assets and, where necessary, push down or neutralize negative content through fresh, SEO-friendly pieces and review-building campaigns. • Weekly summary updates highlighting wins, red flags, and next-step recommendations. Success will be measured by improved sentiment trends, a growing volume of authentic 4-5 star reviews, and a visible reduction of negative search results within ninety days. If you’ve done end-to-end online reputation management before and are confident working across Facebook, Twitter, Google, Yelp, TripAdvisor, or whichever channels the audit deems critical, I’d love to see examples of past wins and a brief outline of the tools and approach you’d bring to this project.

Project ID: 40203542