Hi Dan, as you are aware I would like to engage you for a second SEO campaign, however whilst I wait to hear back from you on suggestions I would like to officially engage Calcius Tech to update all page content on Everything Begins for all categories and sub-categories, including where appropriate:
Category &/or Sub-Category Name (have attached current list of them)
Category Content Description (on-page)
Dan, I have attached an excel spreadsheet with the category and sub-category listings as they are today on the website. I would like you to review this over-arching list and advise whether there should be any changes. For example, for clarity and for Google, should any be renamed. Should they be set up differently. I would like to ensure that all category and sub-cats are tip-top moving forward. As we add new categories in the future I can then consult with you on the best way to set them up and have you create the pages / keywords etc for me.
I would also like to seek your input into any keyword rich footer / content ideas for pages. For example for cots, on one of our vendors pages they have this as an on-page footer:
Incy Interiors designer baby cots
Buying a cot can be one of the most exciting a daunting experiences for parents. It's important to consider cot safety as well as creating a room style that suits you, your home and of course your precious bundle. When choosing a cot consider the material and safety standards. Incy Interiors have wooden cots and metal cots that all meet safety standards in NZ and Australia.
You can also consider a convertible cot or crib. This style features a design that converts easily to a small toddler bed.
Could you please provide me a quote for these page updates and a time-frame for completion. Ignore the budget I put in here I would just like you to quote and of course I assume you will need to review the categories etc first so as to know how many final pages we will be dealing with.
Thanks in advance Dan.