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I'm seeking an experienced WordPress web developer to modernise and improve my existing website for my Melbourne based engineered retaining wall and excavation business. The website already has a solid foundation, however I want to restructure it to better reflect our specialist services, improve the user experience, and strengthen our organic Google rankings through best practice SEO. Project Requirements: Review and improve the existing WordPress website rather than build from scratch (unless recommended). Create a modern, professional design that reflects our specialist construction business. Add and restructure pages including service pages, project gallery, client testimonials, about us, and other SEO focused content. Implement on page SEO best practices, page speed improvements, and mobile optimisation. Work closely with me to implement content, images and ideas that I will provide. Ensure the website is easy to update and expand as the business grows. Ideal Skills & Experience: Proven WordPress development experience. Strong understanding of technical and on page SEO. Experience building websites for construction or trade based businesses. Ability to provide recommendations on website structure, user experience and SEO. Excellent communication and attention to detail. The successful freelancer should review our existing website and work collaboratively with me to create a website that positions us as a leading engineered retaining wall specialist in Melbourne. Please include examples of similar WordPress projects you've completed, particularly within the construction or trades industry [login to view URL]
Project ID: 40542243
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Construction and trades sites live or die on local SEO structure, and the biggest gap I usually find is service pages that are too broad to rank for anything specific. For a retaining wall specialist, splitting by service type and suburb clusters tends to move the needle faster than general optimisation. I'd keep your existing theme if it's performant, tighten the page hierarchy, build out the service and location pages with proper schema, and sort mobile speed, which is usually the weak point on trade sites. Is the current site on a page builder like Elementor or Divi, or is it a block-based theme?
$60 AUD in 7 days
4.5
4.5
211 freelancers are bidding on average $20 AUD/hour for this job

Hello, with 15+ years of experience, I can modernise your existing WordPress website by refining its structure, enhancing user experience, strengthening SEO, and showcasing your retaining wall expertise through well-organised service pages, project galleries, testimonials, and growth-focused content that supports long-term business success. Portfolio: https://www.freelancer.com/u/rajat07me I need to share a few samples from my portfolio with you that aligns to your project. Are you available for a quick chat?
$20 AUD in 40 days
10.0
10.0

Hi there, We understand you're looking to modernise your existing WordPress website for your Melbourne-based engineered retaining wall and excavation business, focusing on a professional design, improved user experience, and enhanced SEO for better Google rankings. With our 17 years of WordPress development experience and a strong portfolio in similar industries, including a website for a web/digital agency and an online shop for a Scandinavian fashion brand, we're confident in delivering a top-notch overhaul. Our team has a proven track record in technical and on-page SEO, ensuring your website will be optimised for search engines. What specific design elements or features from your current website would you like to retain or emphasize in the new design? Feel free to message us to discuss the details! — Webbook Studio
$15 AUD in 40 days
9.2
9.2

I understand that you're seeking a freelancer to modernize and improve your existing WordPress website for your engineered retaining wall and excavation business, and I believe I'm the ideal fit for this role. With significant experience in WordPress development, including within the construction industry, I have a solid understanding of what you need. I've spent a majority of my career designing and reinforcing WordPress sites just like yours, focusing on unfailing functionality and delivering accurate user experiences. Pitching an innovative approach and perspective, I excel at crafting unique themes that reflect the brand's identity while enhancing functionality. Simultaneously, my extensive knowledge of SEO will allow me to implement best practices for your site's organic Google rankings without compromising its performance. As we collaborate closely through the process, you can count on me to leverage on-page SEO techniques that'll optimize your site's speed and accessibility across different devices.
$20 AUD in 40 days
8.2
8.2

With over a decade of experience in web design and development, I believe I am well-suited to meet your project needs. Our agency highly emphasizes customer satisfaction, and we strive to add that "WOW" factor to your business website. We specialize in informational websites, eCommerce websites, Content Management Systems (CMS), SEO services, and more – all of which are essential for giving your site a modern, professional touch while optimizing it for better search engine rankings. One of our differentiating factors is our strong understanding of both technical and on-page SEO. I can ensure your revamped WordPress site not only looks great but also ranks higher on Google's organic results. Our skills are perfectly aligned with your project's requirements, and our prior experience working with businesses in the construction and trades industry has equipped us to provide valuable insights into website structure, user experience, as well as SEO strategies to amplify your reach further. Our team believes that no project is too big or small; we approach each one with equal dedication and emphasis on attention to detail. It would be a great pleasure to bring my years of expertise into aligning your WordPress site for the growth of your happened
$20 AUD in 40 days
8.4
8.4

Hi, I can modernise your existing WordPress website by refining the structure, creating dedicated service and project pages, improving mobile usability, and strengthening SEO to attract more local enquiries. I’ll work closely with your content, images, and ideas to position your business as a leading engineered retaining wall specialist in Melbourne while ensuring the site remains easy to update and grow over time.
$15 AUD in 40 days
8.1
8.1

Hi — Elias here from Miami. I understand you’re looking to modernize your WordPress site for your retaining wall business. The goal here is to create a site that not only looks great but also effectively converts visitors into clients. A common issue in projects like this is ensuring that the design aligns with user expectations while maintaining site performance. The tricky part is usually optimizing for both aesthetics and speed, especially with the necessary SEO and link-building strategies in play. My approach would involve a thorough assessment of your existing site, followed by a structured plan to enhance usability and load times. I’d focus on modern design principles while ensuring that the site’s architecture supports future scalability and easy updates. I've worked on similar WordPress overhauls that prioritize both user experience and technical efficiency. A few questions to better understand the scope: Q1 – What specific functionalities or features do you want to retain or add? Q2 – Are there any third-party integrations you currently use that must be maintained? Q3 – What are your expectations regarding site speed and performance metrics? Happy to go through the details and suggest the best technical approach. Looking forward to hearing from you.
$50 AUD in 7 days
8.1
8.1

I'll review the existing Eastern Melbourne Earthworks site and restructure it around your specialist services — modern design, clear service pages, project gallery, testimonials, and an About Us page built to convert Melbourne construction clients. On-page SEO, page speed improvements, and mobile optimisation throughout so your Google rankings reflect the quality of the work you actually do. 10+ years on Freelancer — https://www.freelancer.com/u/ahsansaleennaz — let's chat.
$15 AUD in 40 days
7.8
7.8

Hi there, I can see the hidden goal here: your current site already has trust, but it needs to look sharper, guide visitors better, and rank for the right local searches. I’ve worked on WordPress sites where structure, speed, and on-page SEO had to work together, not separately, and that’s exactly how I’d approach your Melbourne retaining wall business. I’ll review the existing build, refine the information architecture, modernise the design, and create service, project, testimonial, and about pages that support both conversions and organic visibility. I can also improve mobile usability, page speed, and make sure the site stays easy for your team to update as you grow. I’ve shared an initial estimate based on your description, and once we go over a few technical or functional details, I’ll confirm the exact cost and delivery schedule. Best regards, Asad Would you like the new structure to target specific Melbourne suburbs or service areas first?
$15 AUD in 80 days
8.0
8.0

With over 7 years of professional WordPress development experience, I am confident in my ability to provide a website that will modernize and improve your existing site better. As evident from my portfolio, I have successfully executed similar WordPress projects within the construction and trades industry, which makes me proficient in understanding your requirements. My expertise extends beyond simple development. I am a practiced problem solver, able to apply creative thinking to web design, and improve user experience through better SEO practices and page speed optimization – all of which are key elements for allowing users easier access to information and boost organic rankings. Your project mantra aligns perfectly with my own - High Quality, High Speed, High Satisfaction. I am committed to providing top-quality work that meets not just the digital aesthetics standards but also ensures the flexibility you require for growth. Let's work collaboratively to transform your current website into a striking platform that strengthens your brand as a leading engineered retaining wall specialist in Melbourne.
$15 AUD in 40 days
7.5
7.5

Hi, We went through your project description and it seems like our team is a great fit for this job. We are an expert team which have many years of experience on Website Design, Graphic Design, SEO, Link Building, WordPress, Web Development, Website Optimization, Page Speed Optimization Lets connect in chat so that We discuss further. Regards
$25 AUD in 40 days
7.8
7.8

Dear Hiring Manager, I'm an expert WordPress Designer & Developer with 10+ years crafting high-performance websites. I blend design and code to deliver sites that look great and convert. Custom WordPress Development: Themes, plugins, WooCommerce, speed optimization Design to Code: Figma/PSD to pixel-perfect WordPress builds Full-Stack Proficiency: PHP, JS, HTML/CSS, ACF, Elementor, SEO best practices Reliable Process: Clear communication, on-time delivery, unlimited revisions Let’s build a site that works as good as it looks. Best regards, Ash
$20 AUD in 1 day
7.7
7.7

Hi, I understand you want to improve your existing WordPress website with a more modern design, better structure, and stronger SEO while keeping it easy to manage as your business grows. I can help restructure your site to better showcase your services and improve the overall user experience. I will update the design, add and organize service pages, project gallery, testimonials, and other SEO-focused content while improving page speed, mobile responsiveness, and on-page SEO for better Google rankings. Please check my profile to review my past projects and portfolio: https://www.freelancer.com/u/Hammadhassan21 I’m available to start immediately. Ping me to discuss the details and get started. Thanks.
$20 AUD in 40 days
7.8
7.8

Hello!! I can modernise and improve your existing website for Eastern Melbourne Earthworks. I understand the goal is to better showcase your specialist retaining wall and excavation services while improving user experience and organic search performance. I’m keen to review the current site, discuss your ideas, and work collaboratively to create a website that supports your business growth and strengthens your position in the Melbourne market. What I'm Good At:: ⭐ WordPress Development ⭐ Custom WordPress Theme Development ⭐ Elementor Pro ⭐ WPBakery Page Builder ⭐ Technical SEO ⭐ On-Page SEO Optimisation ⭐ Website Speed Optimisation ⭐ Mobile Responsive Design ⭐ Core Web Vitals Optimisation ⭐ UX/UI Design ⭐ Construction Industry Websites ⭐ Service Page Development ⭐ Project Gallery Integration ⭐ Client Testimonial Sections ⭐ Google Search Console Integration ⭐ Google Analytics Setup ⭐ Website Maintenance & Scalability Looking forward to learning more about your vision and project requirements. Regards, Dbuglab
$20 AUD in 40 days
8.0
8.0

As a WordPress expert with a proven track record in developing and optimizing websites, I am confident in my ability to give your retaining wall business an impressive digital platform. My specialty lies not only in creating visually attractive, user-friendly websites for businesses, but also in ensuring they are mobile responsive and SEO-optimized - crucial qualities for any site. Beyond my technical skills though, I understand the construction industry and your needs in particular. I have completed similar Wordpress projects for trade-based businesses and know the importance of displaying and structuring services effectively so that users easily find what they need. I believe that through open communication and detailed collaboration, we can create a powerful website positioning your business as Melbourne's engineered retaining wall leader. And even after the work is done, I'll be available to provide support for 30 days, offering additional peace of mind. Let's modernize your WordPress site together, optimizing it for both user experience and organic Google rankings. Please reach out to me and let's get started on aligning your virtual presence with the professionalism you bring to your work on-site!
$20 AUD in 20 days
7.5
7.5

Hi, I have reviewed your requirements and can modernize your existing WordPress website by improving its structure, user experience, service pages, SEO, and overall presentation to better position your business in Melbourne's retaining wall and excavation industry. Let's discuss and go ahead. I am available immediately. Once you inbox me, I will also show you my related work samples. Awaiting your response. Regards Kuldeepak
$15 AUD in 40 days
7.3
7.3

Hello, I am very interested in overhauling your WordPress website for your engineered retaining wall and excavation business in Melbourne. I understand the need to modernize the site, improve user experience, and enhance SEO practices. With my expertise in WordPress, Graphic Design, Website Design, Website Optimization, SEO, and Web Development, I am confident in restructuring the website to reflect your specialist services and improve organic Google rankings. I have successfully completed similar projects for construction and trade businesses, ensuring professional design, SEO best practices, and user-friendly interfaces. You can view examples of my work in my portfolio: - MY WORK STATS: ✨ https://www.freelancer.com/u/XanvraTECH I would love to discuss this project further and collaborate closely with you to achieve your website goals. Best regards, Warda Haider
$15 AUD in 40 days
6.8
6.8

Hi, I have extensive experience with WordPress, website redesign, and SEO optimization. I can modernize your existing website, improve its structure and user experience, create SEO-focused service pages, optimize page speed and mobile performance, and help strengthen your Google rankings. I'll work closely with you to implement your content and ideas while keeping the site easy to manage and expand. Thank you!
$15 AUD in 40 days
7.0
7.0

Hi, I’d love to help modernise and optimise your WordPress website for your Melbourne based retaining wall and excavation business. I understand the importance of creating a professional, user-friendly site that clearly showcases your specialist services and builds credibility. I’ll review your current site, suggest structural improvements, and implement a clean, modern design aligned with your industry. My focus will be on restructuring your service pages, project gallery, testimonials, and about us content to improve navigation and SEO. I’ll ensure the website loads quickly, is mobile-friendly, and easy for you to update as your business grows. With proven experience in WordPress development for construction and trade businesses, I can recommend best practices for site architecture and on-page SEO to boost your Google rankings. I will work closely with you to incorporate your content and ideas, providing a seamless collaboration. Please share your existing website access and any specific design preferences so I can prepare a tailored plan. Best, Justin
$50 AUD in 40 days
6.5
6.5

Hi I have strong experience modernising WordPress websites for construction, trade, and local service businesses, including custom page restructuring, Elementor/Gutenberg updates, technical SEO, on-page SEO, Core Web Vitals, mobile optimisation, schema markup, image optimisation, and conversion-focused UX. The main technical challenge here is improving the current site without losing its existing SEO value, while restructuring it clearly around engineered retaining walls, excavation, project proof, and Melbourne service-area visibility. I can review the existing WordPress setup first, then recommend whether a rebuild or careful redesign is the better path. I can create stronger service pages, a project gallery, testimonials, about section, SEO-focused content structure, internal linking, and clear enquiry paths so visitors quickly understand your specialist expertise. I will also improve page speed, mobile layout, metadata, headings, image sizing, local SEO signals, and editable page sections so your team can keep expanding the site. For a construction business, I would focus the design around credibility, completed work, clear service explanations, and trust-building calls to action. I can share relevant WordPress and trade-business website examples that match this type of specialist service positioning. Thanks, Hercules
$50 AUD in 40 days
6.5
6.5

With 12+ years of experience, our team has mastered the artistry of WordPress development. We understand your need for a modern, professional website that reflects your specialised construction services. In this context, we can provide you with a complete overhaul that not only modernises your website structure but also enhances user experience and optimizes your SEO rankings through best practices. We've undertaken similar tasks, tailoring WordPress sites to the specific needs of construction and trade-based enterprises. Our skillset extends beyond development. As experts in technical and on-page SEO, we'll ensure your site adheres to the best practices needed for organic growth. We'll work closely with you throughout the project to implement your ideas, content and other relevant information to create a site that positions you as the top engineered retaining wall specialist in Melbourne. Overall, our comprehensive offerings and client-centred approach will provide not just efficient delivery but a continued support post-project. So let's get in touch to discuss how we can make your vision of a modernised and user-friendly website a reality!
$15 AUD in 40 days
7.2
7.2

Melbourne, Australia
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