As Site Master for [login to view URL] and KTVK-3TV in Phoenix, AZ, we went
through several design changes over 12 months that eventually landed us in a
format that presented the station's strengths in a highly competitive online market.
The focus on local news video and live streaming video gave 3TV's web site
a significant niche advantage that amplified the TV station's strengths and
turned into big success in video streaming growth AND online visitation.
Similarly, As the site master of CBS affiliate KREM-TV/[login to view URL], we
rolled out a new corporate design platform with the highest traffic success
rate in the company (100%+ average monthly page view increase). Site
design is like manufacturing a race car - it will only perform as well as the
driver in the seat.
Here are a few of the feats we accomplished while managing these
2 power-house web sites:
• [login to view URL] / Belo Interactive Corp: Increased streaming video
traffic for by more than 400% in 14months
• [login to view URL] / Belo Interactive Corp: Increased page view
traffic by 50%/mo year over year
• [login to view URL] / Belo Interactive Corp: Increased unique
visitors by 60%/mo year over year
• [login to view URL] / Belo Interactive Corp: Live video stream
traffic went from less than 500 streams/mo. To over 34,000
streams/mo
• [login to view URL] / Belo Interactive Corp: Edward R. Murrow award
winning website for 2007
• [login to view URL] / Belo Interactive Corp: Increased page view
traffic by more than 400%
• [login to view URL] / Belo Interactive Corp.: Increased video metrics
from less than 3,000 streams/mo. To more than 75,000
streams/mo.
• [login to view URL] / Belo Interactive Corp: Year-to-year increases in
online traffic over 100% ('06 to '07)
Our Online Consultations can save you thousands of dollars and weeks of
research, because we already know what’s important and what’s rubbish.
Talking to developers can be frustrating because of the “Technology
language barrier” that exists in the online world. You need someone that can
give you answers to questions that make sense from a technological
perspective AND a business perspective.
Save yourself the punishment and get expert advice on site development, re-
launching, analytics, design, online advertising, search engine optimization,
and social marketing solutions.
Our client list includes these well-known media and community services: Cox
Cable Services in Phoenix, AZ and Los Angeles, CA, Metro Phoenix Partnership
for Arts and Culture, Phoenix Community Alliance, and Broadcast Television
Stations.
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