tiziana20 adlı kullanıcının profil görüntüsü
@tiziana20
Spain bayrağı Madrid, Spain
15 Nisan 2013 den beri üye
0 Tavsiyeler

tiziana20

Çevrimiçi Çevrimdışı
I'm Italian and I'm living in Spain since more than 10 years I have a large experience in marketing online (almost 10 years), specialized in SEO, SEM, ecommerce, web analytic, online content management, email marketing (mailchimp), marketing automation (salesforce marketing cloud) I'm also a translator, from Spanish to Italian (my mother tongue), from Italian to Spanish, from English to Italian and from English to Spanish. I am specialized in translation of online content, focused on search engine optimization, travel sector, gastronomy, health, insurance, banking, administrative and technical manuals.
$10 USD/hr
1 değerlendirme
3.8
  • 100%Tamamlanmış İşler
  • 100%Bütçe Dahilinde
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  • 100%Tekrar İşe Alım Oranı

Portföy

Son Değerlendirmeler

Tecrübe

Digital Consultant

Sep 2016

Consultant in a digital acceleration project - Email Channel - Customer: BBVA Defining an eMail Marketing campaign strategy Define a global email marketing KPIs and reporting, to ensure a comparable between the different countries Deliver training and knowledge of strategy email marketing to each country Email marketing solution: Sales Marketing Cloud

Online Marketing Consultant and Traductor

Mar 2014

Helping companies on their way to digitalization. Projects: - Online market research - Trends research and analysis - Email Marketing (Mailchimp) - SEO strategy - SEM campaign and adwords - Social Media: strategy and implementation - Web analytics - Website language optimization - Mobile marketing

Marketing & Communication

Dec 2012 - Mar 2014 (1 year)

In Marketing and Communication Department, green building and renewable energy industry: - Defining and implementing of marketing and communication plan (Spanish and Italian market) - Defining and monitoring promotional strategy: focus to international markets - Analyzing and monitoring competitive companies - Trends research and analysis - Management and updating database - Maintenance and expansion customer portfolio - Maintaining corporate English website - Internal training on the possibilities offered by digital media in European Countries (about Google, Facebook, Twitter, etc.) - Work to develop and maintain firms branding and visual identity guidelines - Work focused on the Spanish, Italian and German markets

Project Manager - Online Strategy

Mar 2011 - Oct 2012 (1 year)

- Project Management - Elaboration of briefing and contrabriefing - Submit proposal and budgeting - Following production process - Account management Projects: - Online/Offline marketing strategies: uptake offline/online customers, offline/online loyalty plans - Social Media Strategy and Online Communication - SEO and SEM strategies - Web intelligence strategies: Google Analytics, KPI Analysis, etc. - Email marketing - Customer experience management - Involvement in event organization related to Internet impact on different trades Main customers: retail, bank, health and travel

Consultant Online Communication and Social Media

Oct 2010 - Mar 2011 (5 months)

- Implementing online communication strategy and social media presence for a broadcast company - Design and development social media content management - Creation and maintenance social media profiles - Monitoring and analysis of user interactions - Training on social media platforms - Searching and contact with digital influencers

Business Development Team - Key accounts

Jun 2009 - Sep 2010 (1 year)

- Design marketing strategy, new channels, social media, email marketing, affiliate marketing SEO, SEM, SMM - Benchmarking - Acquisition and retention key online accounts: CPC – CPA – CPL, display campaigns - Metric control and monitoring: Google Analytics, in-house tolls - Finding new online business opportunities

Account Manager

Dec 2006 - Jun 2009 (2 years)

- Acquisition and retention online accounts - Customer service - Detecting new online products and advertising opportunities - CPA, CPL, CPC sales - Web tracking metrics - Training about the website to new customers - Ensure the growth of the website content and business Coordinate improvement actions to convert the website into a commercial tool Metric analysis Banner Campaign Management

Operations Manager

Jul 2006 - Dec 2006 (5 months)

- Participate to Italian website launch - Web content management - New web features testing - Web traffic analysis: Google Analytics, Nielsen and Alexa - Keywords analysis: Google Adwords Keyword Tool, Google Insight and other tools - Website bug management

Web Product Manager Assistant

Apr 2005 - Jul 2006 (1 year)

Project: general classifieds website Reporting to product manager - Participating to the website redesign - Development of functional documents, architectural diagrams, navigation flows, usability testing - Content management - Coordinating improvement actions to convert the website into a commercial tool - Website language optimization - Analysis and functional design (intranet-internet) - New web features testing - Define with business team necessary improvements in customer service and functionalities according to the customer needs - Website bug management - Competitive analysis - Reporting through analytics tools (Nielsen, Alex and in-house tools) - Email marketing management - Banner campaign management

Online Country Manager

Sep 2004 - Apr 2005 (7 months)

Project: [login to view URL] – holiday home rentals website - Acquisition and retention online accounts - Customer service - Metric control and monitoring - Training about the website to new customer - Participate to Italian website start up - New web functionalities design and testing - Keywords analysis - Coordination of SEO, SEM and Adword-campains for Italian website - Collaborate with sales team to the launch of new products - Website bug management - Competitive analysis - Metric control and monitoring, Nielsen NetRatings and Alexa

Online Country Manager

Jun 2002 - Aug 2004 (2 years)

For an artistic and cultural online community: - Participation to Italian and Spanish website launch - Updating and moderation online content - Acquisition and retention users - SEO optimization - Metric analysis - Keyword analysis - Managing ad networks - Media contact

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