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Search Engine Marketing (SEM) is a type of marketing that involves the promotion of websites or products by increasing their visibility in search engine results pages (SERPs) through organic and paid campaigns. It uses techniques such as search engine optimization (SEO), pay-per-click advertising, and link building to deliver quicker, often sustainable results within a given period of time. With SEM, you are able to reach more potential buyers and increase your online visibility in the long run.

A Search Engine Marketing Professional is an expert in leveraging these techniques to propel business growth on the web by helping to increase traffic and visibility for businesses. This professional understands how search engine algorithms work and knows what kind of content will be found among the SERPs. They use various tactics such as keyword research, link building, and SEO copywriting to ensure that clients rank higher on Google’s result pages. They understand which tactics will bring focused yet effective traffic to a client’s website or web products, thus optimizing their online presence and potentially increasing sales.

Here's some projects that our expert Search Engine Marketing Professionals made real:

• Building large numbers of backlinks from high authority websites
• Researching other websites and performing competitor analysis
• Optimizing content for Etsy stores
• Creating networks of relevant backlinks for low budget projects
• Crafting strategies for SEO and online marketing plans for e-shops
• Managing campaigns on platforms such as Google Ads or Facebook Ads

Search Engine Marketing is more than just SEO; it is an ever-evolving approach that encompasses numerous marketing strategies that can be tailored to produce amazing results. By trusting a Search Engine Marketing Professional who understands industry trends then you are more likely to create effective, long lasting campaigns that deliver sustainable growth. So if you're interested in increasing your visibility on the web, why not post your project now in Freelancer? Let our network of professionals boost your business within no time!