[url removed, login to view] is a national portal of professional beauty, is addressed to all beauty professionals (estheticians, spas owners etc etc).
The site has been online for a year and has had good feedback, now is the time to work on SEO. We need to convert the DIV in TABLE, the site is done by two template(Dreamweaver) and various file include in their page. is written in HTML + ASP, in practice it requires a site optimization for search engines.
1) Table -> DIV Conversion
2) Creation of URL Rewriting SYSTEM
3) Inserting HTML5 ONLY Semantic TAG for SEO (Article,Section,Nav, hgroup) in Dreamweaver template
4) Your suggestions for further SEO work are welcome