Afrah W.

Digital Marketing & SEO specialist with MBA in Marketing and Finance. Google Marketing and E-Commerce Professional certified individual. Created captivating content, including blogs, customer stories, reports, guides, and webpages for clients across multiple platforms for SEO, SMM, and SEM. Tracking and measuring results of Marketing campaigns and generating reports using tools like Google Ads & Analytics, Console search, SEMrush, Hubspot, Hootsuite, and Mailchimp. Creating and Optimizing Google, Facebook, and Instagram professional and business profiles. Built e-commerce stores, analyzed online performance, and ran SEO Audits to check the health of websites to Improve on-page SEO, Keyword Rank tracking, etc. Extensive knowledge and experience in Website Development on WordPress & Shopify Platforms using HTML, CSS, and WPBakery Page Builder. Creating qualitative and quantitative surveys for Marketing research, analyzing data from surveys, and creating Customer persona and reports. Keeping content functional and up-to-date, and aligned with the brand persona.