Comprehensive Graphic Design for Marketing (Read the Brief)

I am in need of a skilled Graphic Designer who can create captivating visuals suitable for my marketing campaign aimed at an older audience (50+). The successful candidate will have the opportunity for ongoing graphic design work with us based on the quality of their work on this initial small project. You must have demonstrated skills in: - Logo design, which should be both creative and reflective of our brand's identity. - Brochure design, to effectively communicate our marketing message. - Design of Point of Sale (POS) materials with a consistent, visually appealing aesthetic. - Social Media post designs that capture attention and drive user engagement. - Creation of a unique Mascot, embodying the spirit of our brand. - Packaging design that is inventive and aligns with our brand image. Essential Skills: -Proficiency in Adobe Creative Suite -Strong aesthetic sensibilities -Excellent understanding of current design trends and experience with marketing campaigns. -Previous experience in working with retail companies. This project will include: - Creata an A2 poster for our charity initiative, Bytes of Benevolence. This poster will be displayed in our retail store to on slatwall with jars for each cause at the bottom, customers will be given bottle cap tokens to represent a donation made by King IT ion thier behalf. This assists in raising awareness and encourage participation in our charitable causes. We wish to emphasize the impact of donations and encourage the audience to spread the word and highlight the option to donate old phones or laptops at any King IT Store. Include: King IT Logo Poster Heading: Bytes of Benevolence Instructions for Donation: Get a token from a King IT Technologist with any purchase. Choose your cause: DV Safe Phone or TeacherInABox. Drop your token in the jar for your cause. Feel the impact of your donation. Spread the word and donate your old phone or laptop too. Charity Initiatives Info - note that this perhaps could be attached on an A5 card with a string attached so customers can read about each cuase. DV Safe Phone: Join us in empowering domestic violence survivors by providing them with the gift of communication and safety. Shockingly, 1 in 3 women and 1 in 4 men have faced physical violence from an intimate partner, and 80% of survivors rely on a phone for their safety and recovery. King IT, partnering with DV Safe Phone, offers donated phones to DV agencies, ensuring survivors have this vital lifeline. Your donation makes a significant impact, helping to repair and equip these phones with chargers and SIM cards. Ready to create a bigger impact? Donate your old phones at any King IT Store today and be part of the change for survivors of domestic violence. TeacherInABox: Support King IT in making a global impact on the education of children in third-world countries by providing them with a valuable learning resource. Shockingly, over 250 million children worldwide lack basic reading, writing, and math skills, depriving them of a brighter future. A laptop can open up a world of knowledge for these young learners. King IT, partnering with Rotary's Teacherinabox, accepts donated laptops, transforming them into powerful educational tools. Your donation helps us repair, upgrade, and equip these laptops, ensuring that each device becomes a lifeline of education. Ready to make a difference? Donate your old laptop at any King IT Store today and empower young minds worldwide through education. Quote Job Number POS12 in your brief, people who do not read the brief will not be considered.